The Best (and Worst) From Finovate Spring 2018
Here are the highlights — and a couple of low lights — from Finovate Spring 2018.
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Popular Articles within » Snarketing:
How Contact Centers Can Drive Sales at Banks and Credit Unions
Most contact centers in banking don’t realize full potential. Here’s how providers can put contact centers in the top 5% and generate ROI.
What’s Going On in Banking 2018? Warning Signs From the Exec Suite
Research looking at the future-readiness of banking providers reveal what senior leaders are worried about, and what they might not be worried about enough.
Do Consumers Really Want to Bank With Amazon?
Younger consumers are very interested in a checking account from Amazon... and they are willing to pay for it.
Are Millennial Men Better Banking Customers Than Millennial Women?
Millennial men are more likely to provide referrals and grow their banking relationship than Millennial women.
What’s Killing Checking Accounts? Deposit Displacement
Between 2000 and 2016, the number of checks written in the United States declined from 41.9 billion to 17.1 billion, a nearly 60% drop.
Cost Per Lead: Take It Back, Hubspot
Hubspot says that cost per lead in financial services is $272. That can't be right.
What’s The Real Truth About PFM Usage and Impact?
The real ROI of PFM doesn't come from simply incorporating budgeting, categorization, and graphing tools into your digital banking platform.
Is Artificial Intelligence-Driven Customer Service Better Customer Service?
Will AI-driven customer service truly provide superior customer service? And how would we even define what "superior" service is?
Debunking the ‘Fintech is Failing’ Nonsense
Both incumbent bank execs and founders/managers of fintech startups would be wise to ignore the 'fintech is failing' hype.
What Financial Institutions & Fintechs Will Win the P2P Payments War?
Consumer behavior and use case specialization will determine who wins the P2P payments war -- not just features and functionality.
Lies, Damn Lies, and Fintech Vendors’ Roadmaps
Fintech vendors use product roadmaps to build optimism among bankers and help them plan. But the fail rate on these promises is absurdly high.
The New Fintech Vendors: Platform Service Providers
Platform services providers are emerging to provide new distribution channels, processing capabilities and sources of data to banks.
Right-Channeling: The Real Reason to Do Customer Journey Mapping
Exercises in mapping the customer journey should focus steering consumers into the right channels, not simply documenting current channel use.
How to Calculate Customer Engagement
Financial marketers can make a stronger strategic contribution to their firms by measuring customer engagement. Here's how.
Is Your Bank Ready for the Future?
Research reveals major disconnects between financial institutions' perceived and actual future readiness in areas like digital UX, marketing and data analytics.
The Lesson Banking Should Learn From the Trump Election
Consumers will overlook or rationalize transgressions in trustworthiness and integrity to get what they want done done.
Chatbots vs. The Human Touch: Which Will Win?
In the chatbots versus personal touch battle, it's hard to bet against chatbots when the evaluation criteria convenient/most effective is .
Driving Culture Change for Innovation in Banks and Credit Unions
Financial institutions are rightfully focused on innovating and creating cultural change, but they're missing one important ingredient.
Escaping The Squeeze: 3 Forces Challenging Mid-Sized Banks And Credit Unions
Strategic planners are looking out and asking, "What could screw up our plans?" Here are three things threatening to squeeze community-based financial institutions.
Banks and Credit Unions Are Leaving Money on the Table
For a typical $1.5 billion financial institution, closing the performance gap could yield a 50% increase in non-interest income.
The Platformification of Banking
Banks that become a platform will create new revenue streams, diversification against downturns in core businesses, and a new type of consumer relationship.