
How Inflation & Recession Talk Are Changing Bank Marketing Strategies
Providing supportive content for stressed consumers can be as important as adjusting deposit pricing. Here's what bank marketers are
The latest trends and strategies in banking, with ideas, insights and research senior executive bank management teams need to build their strategic plans.
Providing supportive content for stressed consumers can be as important as adjusting deposit pricing. Here's what bank marketers are
Inflation, recession, stagflation — nothing in the offing is going to help people get into homes and lenders to book
Banks have a unique opportunity to build loyalty by helping consumers as they wrestle with the effects of inflation.
Is U.S. in for a recession due to rate hikes to halt inflation? Top bankers tread a fine line between minimizing risk and preparing for
WeBank uses data, artificial intelligence, cloud technology and the blockchain to grow customers and revenues at an unequalled
Banks are not delivering the personalized solutions and advice expected by consumers during current challenging economic
Retail banking has changed drastically, yet most of Community Reinvestment Act regulations are over three decades old. That's about to
Credit union mergers have accelerated because of the need for scale among so many small institutions. But does this risk their
Banks that invest in digital banking transformation and a skilled workforce will be prepared for times of economic
Data analytics is critical to really understand who banks must pay to retain and who they can afford to acquire from
Chase Bank powers an aggressive growth strategy by building branches while rolling out digital products at a rapid
Banks improving productivity and investing in strategic growth will emerge from an economic downturn more future-ready than the
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Up against fintechs and younger customers who don't think locally anymore, banks and credit unions must change value propositions to
More and more banks are considering creating a digital-only niche brand to propel growth. There are four key factors needed to
Effective use of data is key to innovation, enabling banks to meet the digital expectations of small businesses and to partner with
Adding a checking account to the Marcus' offerings will make this 6 year-old brand a formidable player in the digital-only banking
Banks face new anti-discrimination scrutiny in all product areas, including deposit-account marketing, that goes beyond usual credit
Sitting out deposit rate battles may not be possible. Key customers will seek higher rates and competitors' best offers may be invisible.
28 years ago, Richard Fairbank founded Capital One. What's his strategic plan now? Buy Now, Pay Later, banking as a service, and
Between banks, credit unions, big techs and fintechs, the banking space is overcrowded, where there will likely be more losers than
Cuts in overdraft fees and the intensified shift to digital banking have created new challenges (and opportunities) for
Voice banking didn't live up to the early pre-pandemic hype, but interest in using the voice banking channel is rising, especially in
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