Articles about checking accounts and how banking providers grow deposits, including topics like digital account opening, debit cards, overdrafts and fee income.
There's no catch. Executives at several credit unions share what they like about the no-interest, no-fee loans, which are designed to be offered as an employee benefit.
The Great Checking Account Migration: How Marketers Grab Growth in 2024
Millions of people moved to a new state or a new city during the post-pandemic residential boom. Now, bank marketers have a once-in-a-decade opportunity to serve the coming checking account migration.
Kasasa’s Gabe Krajicek on Driving Sustainable Deposit Growth
What are the challenges community banks face and how do these organizations achieve sustainable deposit growth while mitigating costs?
CFPB’s NSF Fee Proposal Is More Than It Seems
Viewpoint: Buried in the proposed rulemaking is a wildly expansive view of the 'abusive' standard in UDAAP.
Webinar: Data-Driven Growth: Unveiling the Secrets of Successful Banking Acquisition
Learn the dynamics of the deposit-driven market, strategies for enhancing consumer loyalty, and the role of data and marketing intelligence.
CFPB Targets Overdraft Programs with Reg Z Bullets
Even smaller banks and credit unions will have to respond to the CFPB's latest assault on overdraft programs.
How Data Can Defend Against Deposit Attrition
Banking executives know they can't delay in engaging flight-risk depositors. The problem has been knowing which depositors might leave. Here's how Lake Ridge Bank and others are getting ahead of attrition.
Beware the Risks of Aggressive Deposit Growth Tactics
Looking to get creative with your deposit strategy? Here's how financial institutions can avoid common pitfalls when seeking to retain or attract funding.
Does Banking’s Digital Focus Endanger Deposits?
Digital banking became essential for loyalty when a pandemic made visiting a branch more than undesirable. But is it enough for today?
The 0% Loan: Why a Dozen Lenders Are Leaning into the Novel Idea
There's no catch. Executives at several credit unions share what they like about the no-interest, no-fee loans, which are designed to be offered as an employee benefit.
Supercharge Your Boring Old Debit Cards to Drive More Users, Usage
Consumer spending is often done on debit cards, so why not do more to differentiate — and market — these cards as a way to attract deposits?
Dave Pays 4% on All Accounts as Mobile App Pursues ‘Primary’ Relationships
This fintech — which targets those who live paycheck to paycheck with its mobile app — has an ambitious strategy to return to profitability in 2024.
The Art of Pricing: Growing Loans and Deposits by Optimizing Rates
Banks and credit unions can win more business by using pricing models that take into account everything they know about customers.
Green Dot Plans Big Push for Direct-to-Consumer GO2bank
This banking-as-a-service leader will put the bulk of its $50 million annual marketing budget behind its own mobile banking app to draw consumers.
Are You Fighting Yesterday’s Checking Account War Instead of Today’s?
Those new checking account gains giving you some relief could really be a worrisome 'walking dead’ horde. The digital competition is winning.
Are Your Customers Cheating on You?
Most consumers make cafeteria-style banking choices these days, establishing relationships with multiple traditional and digital providers. But now fintechs are turning these flirtations into primary checking account relationships at a rapid pace.
SoFi Has Big Plans for the $2B of Deposits It’s Scooping Up Every Quarter
SoFi sure isn’t hurting for deposits. One year in as a bank, this fintech predicts it’ll show a profit for the first time ever, as it plots major loan growth ahead.
Battle for Bank Deposits Goes Beyond High Rates
Adam Stockton at Curinos discusses the importance of building stronger connections between consumers’ deposit and credit needs, and rethinking how banks build relationships in the future.
Virtual Account Management Is Catching On with Corporate Customers
Corporate accounts often take weeks to open, but VAM can make the process faster and easier for banks and their business customers.
What Does It Take to Attract Deposits with a Digital-Only Bank Brand?
Great customer service is key for direct banks and neobanks, but they often fall short. This creates an opening for traditional players that launch digital brands.
Unique Youth Savings Account Aims to Hook Gen Z and Gen Alpha on This Bank
A Massachusetts community bank puts a creative twist on savings accounts — and offers 5% interest! — to reel in young people and make them lifelong customers.
JPMorgan Chase Defends Contrarian Branch Strategy as Deposit-Gathering Machine
Startling data shared at investor day shows why the nation’s biggest bank loves both bricks and clicks. Next test: How Chase absorbs First Republic.
As a Deposit Strategy, ‘New Money Only’ Rate Offers Are a Poison Pill
Banks and credit unions looking to attract and retain deposits have better options than 'new money only' rate offers that undermine longstanding relationships.
