
BofA Ups Digital Prowess with Marketing & Digital Banking Combo
Knocking down silos is key to improving the customer experience. It's also part of Bank of America's strategy to drive true personalization.
Articles about digital banking, online banking strategies and trends in digital banking, with insights on the digital banking tools banks need.
Knocking down silos is key to improving the customer experience. It's also part of Bank of America's strategy to drive true personalization.
The sketchy details released so far by the seven big U.S. banks behind Zelle have prompted mostly skepticism. But what's still unsaid?
Huntington Marketplace, a fledgling digital initiative, offers consumers reasons to expand their relationship, creating more ties between them and the bank.
Creation of personas for business banking customer types, like 'Ambitious Amy' and 'Seasoned Saul,' gave digital developers a better target.
More fintechs than banks offer mobile apps for children. The apps create long-term loyalty and strengthen the brand to the whole family.
As banking executives prioritize digital investments, there is no better place to start than with a new account opening process.
Three out of five people want more than one financial institution to bank with, detracting from loyalty in a saturated market.
A deep analysis of 25 bank and credit union apps finds they're nearly identical, and that failure to differentiate is a missed opportunity.
How to stop website and social media criminals — plus 7 steps to take to put scammers out of business when you catch them.
Banking apps with adaptable dashboards and the ability to fit consumers' needs on the fly are becoming digital financial fundamentals.
The future of identity is digital, and getting it right is crucial. But be wary of letting third parties piggyback on banks’ KYC processes.
Most banks and credit unions don't have a stake in these interrelated realms now. Ignore them? Some people ignored a thing called the Web.
It’s critical to provide your users the products and services they need – when and where they want them. Learn how in this webinar.
Read More about Behind the Screen: Keeping the Human in Digital
Now that its merger integration is finally behind it, the big U.S. bank is upping its game. Exhibit A: 'Truist Assist,' its all-new chatbot.
Should you create a new digital bank brand to attract new customers? The answer is, 'It depends.' Here’s some insight for figuring it out.
After hitting a homer with its 2019 mobile app redesign, the big bank dealt with 'What next?,' as newcomers like fintechs raced ahead.
Bank strategies are changing as consumers grow more comfortable with newer tech and with fintech providers of digital banking services.
New study also finds a quarter of Millennials already regard a tech/fintech company (e.g. Apple, Venmo) as their primary financial provider.
Too many banks and credit unions are neglecting the digital experiences customers really want. Here’s what they’re missing.
Q2 and Rocket Mortgage announce collaboration on a mortgage-as-a-service solution that integrates digital simplicity and human engagement.
Aiming for 5-star ratings and great reviews has become a mobile banking survival requirement as digital channels become more important.
Digital banking success — for both neobanks and traditional banks — hinges on factors that create differentiation, a new analysis reveals.
Mobile has risen to be the top channel for 'everyday banking.' In-app connections to humans could further increase the channel's dominance.
Learn how a 53-year-old community bank in Nashville, TN is reinventing itself to better serve the community and tap into a pool of next-gen customers.