Why Abusing Brokered Deposits Risks Disruption
With brokered deposits now at record levels, here's how they are becoming an existential threat to banks and credit unions.
Deposit Growth
Articles about the latest trends in banking deposits: how banks can reel in more, retain their existing deposit base, deposit marketing tactics, check and cash deposit technology and more.
Latest Spotlight Article:
Maybe BaaS Is Absolutely the Last Strategy Your Bank Should Be Looking At
Banking as a service is the hottest strategy going, as it can help pull in the deposits everyone craves. But it is neither a short-term solution, nor an easy one.
Popular Articles within Deposit Growth:
Maybe BaaS Is Absolutely the Last Strategy Your Bank Should Be Looking At
Banking as a service is the hottest strategy going, as it can help pull in the deposits everyone craves. But it is neither a short-term solution, nor an easy one.
Beware the Risks of Aggressive Deposit Growth Tactics
Looking to get creative with your deposit strategy? Here's how financial institutions can avoid common pitfalls when seeking to retain or attract funding.
Faster Access to Funds Could Reshape the Battle for Deposits
As the industry works toward real-time payments, technology is opening the door to a new opportunity: Faster funds availability for small businesses and consumers when they deposit checks.
Deposit Campaigns Can Grab More Dollars with IP Targeting
Cookies are crumbling while deposits are tumbling. A new approach to digital ad targeting has promise for banks and credit unions.
Marketing Boosts Deposit & Loan Growth for Community Banks: Study
As deposit pressure mounts industrywide, a study of banks with under $2 billion of assets makes a case that bigger marketing budgets can help.
Webinar: FedNow – To Send or Not to Send? There Really Is No Question!
Hear Marcell King, Chief Commercial Officer at Tyfone, and Minal Gupta, VP of Remote Services at Star One Credit Union, as they discuss the opportunities that FedNow creates for all financial institutions. The discussion covers use cases for consumers and businesses, as well as internal use cases and why you don’t want to be an “avocado” when it comes to sending via FedNow.
Bank of America CEO Brian Moynihan: ‘We Won’t Have a Recession’
Citing spending data from Bank of America’s 68 million customers, CEO Brian Moynihan predicted a soft landing in a newly upbeat economic outlook.
Webinar: How to Promote a High Rate Without Paying One
Learn the strategy used by 600+ institutions across the nation to grow deposits at less than half the cost of alternative funding sources.
What Bankers Should Know About the Alarm Over Brokered Deposits
The debate about banks' use of brokered deposits is missing some important context. Don't let the alarmists derail prudent use of this important funding tool.
Does Banking’s Digital Focus Endanger Deposits?
Digital banking became essential for loyalty when a pandemic made visiting a branch more than undesirable. But is it enough for today?
The Art of Pricing: Growing Loans and Deposits by Optimizing Rates
Banks and credit unions can win more business by using pricing models that take into account everything they know about customers.
Webinar: How Will You Survive the Epic Funding Crisis?
Community financial institutions must take action now to improve and stabilize their balance sheet in order to reduce risk.
SoFi Has Big Plans for the $2B of Deposits It’s Scooping Up Every Quarter
SoFi sure isn’t hurting for deposits. One year in as a bank, this fintech predicts it’ll show a profit for the first time ever, as it plots major loan growth ahead.
The Deposit Strategy Behind Customers Bank’s FDIC Loan Deal
Customers Bank saw a bunch of specialized loans on sale at a 15% discount and a bunch of bankers who could do more. It connected the dots.
Battle for Bank Deposits Goes Beyond High Rates
Adam Stockton at Curinos discusses the importance of building stronger connections between consumers’ deposit and credit needs, and rethinking how banks build relationships in the future.
Today’s Deposit Battles Demand Personalized Marketing Strategies
Winning the struggle for deposits demands better strategies than banking used in the past. Begin with a better understanding of consumers.
Truist Plays ‘Long Game’ with Gamified Mobile App to Boost Deposits
Truist is gamifying savings and financial education to encourage improvement on both fronts. Here’s the plan for its 'Long Game' mobile app.
What Does It Take to Attract Deposits with a Digital-Only Bank Brand?
Great customer service is key for direct banks and neobanks, but they often fall short. This creates an opening for traditional players that launch digital brands.
JPMorgan Chase Defends Contrarian Branch Strategy as Deposit-Gathering Machine
Startling data shared at investor day shows why the nation’s biggest bank loves both bricks and clicks. Next test: How Chase absorbs First Republic.
As a Deposit Strategy, ‘New Money Only’ Rate Offers Are a Poison Pill
Banks and credit unions looking to attract and retain deposits have better options than 'new money only' rate offers that undermine longstanding relationships.
Are Your Customers As Nervous About Their Deposits As This Gallup Survey Suggests?
A Gallup poll found that half of American consumers are concerned about the safety of their deposits in the bank. But there's more to it.