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Article Image: 5 Investments Banks Must Make to Build Value During An Economic Downturn

5 Investments Banks Must Make to Build Value During An Economic Downturn

Banks improving productivity and investing in strategic growth will emerge from an economic downturn more future-ready than the competition.

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Article Image: Should More Banks Follow Fintechs into the Personal Loan Market?

Should More Banks Follow Fintechs into the Personal Loan Market?

SoFi, Lending Club, Marcus, U.S. Bank and Wells Fargo already vie for unsecured personal loans. Rising demand may create more opportunity.

Article Image: Does Anyone Really Know What ‘BaaS’ or ‘Embedded Banking’ Is?

Does Anyone Really Know What ‘BaaS’ or ‘Embedded Banking’ Is?

A group of BaaS providers and other banks have developed a banking-fintech lexicon to help bring uniformity to a rapidly evolving strategy.

Article Image: How Banks Can Improve Digital Marketing by Using Their Own Data

How Banks Can Improve Digital Marketing by Using Their Own Data

Changing consumer views (and tech company policies) about use of data for marketing are forcing banks to rely more on 'first-party' data.

Article Image: Inside the Bank Selling Its Own Fintech Software

Inside the Bank Selling Its Own Fintech Software

The OakNorth neobank+fintech model confirms that banking and technology are increasingly inseparable. It may prove to be a template.

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Image for What the Different Generations Want From Lenders

What the Different Generations Want From Lenders

Understanding the different behaviors for different generations is key to understanding how to attract and better serve them. Download the free eBook here.

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Mastering the Digital Domain

Stand out in a noisy world by optimizing your digital marketing presence to build business.

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2022’s Top Priorities for Financial Institutions

Read CSI’s 2022 Banking Priorities Executive Report to discover where banking executives stand on today’s hottest issues and strategies for thriving in the evolving marketplace.

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Article Image: Banks Are at Risk of Losing PFM to Fintechs (And How to Change That)

Banks Are at Risk of Losing PFM to Fintechs (And How to Change That)

Personal financial management apps are key to attracting today's consumers. Right now, fintechs have the lead, but it's not insurmountable.

Article Image: How Banks Can Leverage Digital to Add Business Banking Customers

How Banks Can Leverage Digital to Add Business Banking Customers

The small and mid-size business market is underserved. Much like consumers, business customers expect personalized banking experiences.

Article Image: Solving the Marketing & Sales Attribution Dilemma in Banking

Solving the Marketing & Sales Attribution Dilemma in Banking

Multiple banking channels make attribution even more of a headache, leading to subpar sales and conflicts. Here's how to calm things down.

Article Image: Consumers Expect Personalization at Every Banking Touchpoint

Consumers Expect Personalization at Every Banking Touchpoint

Banks must create an easy and efficient digital experience and differentiate their brand by using data and insights to increase engagement.

Article Image: Can Banks Beat Neobanks at Their Own Game?

Can Banks Beat Neobanks at Their Own Game?

Neobank growth has reached a turning point: Nonbank startups have peaked, but disruption from bank-created neobanks is just beginning.

Article Image: How Smart Banks Are Retooling Overdraft Fees to Stay Competitive

How Smart Banks Are Retooling Overdraft Fees to Stay Competitive

Hefty bank overdraft and NSF fees are on the way out, leaving community banks and credit unions scrambling. Here is how some are pivoting.

Article Image: 5 Ways Bank Marketers Can Simplify Strategy and Kill Complexity

5 Ways Bank Marketers Can Simplify Strategy and Kill Complexity

Rapid changes in data, AI and consumer behavior have marketers struggling. A combination of tactical and strategic insights will help.

Article Image: From Gen Z to Boomers: Meeting the Banking Needs of Each Generation

From Gen Z to Boomers: Meeting the Banking Needs of Each Generation

Banks want to please Gen Z — for good reason. But each generation has its own digital banking expectations, which must be understood.

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A Purpose-Driven Brand Can Inspire Your Culture and Double Growth

Consumers are increasingly choosing brands that align with their values, which makes purpose-driven branding key for distinction and growth.

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Consumer Trends Research: Cards, Credit and Consumer Control

See how consumer desire for financial control influences everything from top-of-wallet card choice and mobile money movement to third-party tools and fraud prevention. View the report.

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Image for Is Your Next Website (Or Branch) In the Metaverse?Mastering the Digital Domain

Is Your Next Website (Or Branch) In the Metaverse?Mastering the Digital Domain

Should your financial institution be in the metaverse? Austin Williams shares the pros and cons of banking in this virtual world.

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Get Personal With Banking Customers and Ditch Phony ‘Personalization’

One meaningful email based on true understanding of a consumer's circumstances will cross-sell more than a bushel of 'personalization.'

Electric Vehicle Lending: How Green Credit Can Feed Loan Growth

Financing of electric vehicles is building, giving banks and credit unions the opportunity to gain loan growth from green cars and trucks.

The Complex Relationship Between Chatbots and Bank Call Centers

Chatbots can reduce bank call center workloads, but wrong ideas about the typical makeup of call and chat traffic leads to poor results.

Home Equity Lending to Fuel Accelerated Loan Growth for Banks

Record levels of home equity beckon lenders hungry for growth. But they must remember that home prices also go down.

Why Bank of America Believes Financial Health is the Future of Banking

BofA's Retail Banking Chief reveals why the bank's digital+human wellness strategy builds engagement and checks fintech competition.

Four Strategic Lessons from Digital-Only Banks and Neobanks

In the three-way battle between banks, digital-only banks and fintechs, understanding why consumers choose each type of provider is key.

Banks Can Look to Partnerships, Niche Markets to Succeed in BNPL

To avoid ceding the fast-growing buy now, pay later market to a few aggressive fintechs, banks should focus on partnering and niche markets.

The Banker’s Guide to the Metaverse

The metaverse will open doors for new business models. To maximize the value of the metaverse, banks must link the virtual to the real world.

Neobanks’ Growth Comes at a Cost: What it Means for Traditional Banks

The proliferation of neobanks raises questions about customer cost of acquisition and profitability, with implications for traditional banks.

The New Role Financial Wellness Plays in Banks’ CX Strategies

Now that consumers' financial conditions and work/life priorities have changed, banks and credit unions must recalibrate customer experience.

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Meet Magic Johnson and Jay Leno at The Financial Brand Forum!

Check out the all-star lineup at the Forum 2022. The agenda is packed with world-class speakers and celebrity keynotes — the biggest names and brightest minds on the planet!

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