Articles about data analytics in banking, including data analytics tools, big data, how to leverage data to personalize the digital banking experience, and other advanced data analytics strategies to drive business decisions.
Financial organizations must address privacy issues with their use of AI — or face legal risks that could undermine the technology's benefits.
Leveraging Data for Strategic Decisions and CX in Banking
Joining us is Jeremiah Lotz, SVP of Product & Data Experience at Velera, to talk how banks and credit unions can harness data to drive strategic decisions and enhance customer experiences.
Data Blind Spots and Data Opportunities: What Banks and Credit Unions May Be Missing
Community banks face data blind spots in a dynamic market. Discover five critical areas where better data use can drive growth and mitigate risks.
Fast-Tracking Generative AI Transformation in Financial Services
Sandeep Mangaraj, Microsoft's managing director of fintech, explores the critical role of speed in AI transformation for financial services and discusses the barriers to AI adoption in financial services.
A Matter of Consent: How to Safely Mine Customer Data for AI Models
Financial organizations must address privacy issues with their use of AI — or face legal risks that could undermine the technology's benefits.
How ‘Voice Cloning’ Will Disrupt Customer Verification
Is that really your customer's voice on the phone? How do you know, and can you prove it?
AI Now: Real-world Lessons to Enhance Your Marketing, Immediately and Safely
Empowering your marketing team with AI tools is quicker and easier than ever. But doing so responsibly requires guardrails from the start.
From Alerts to Engagement: How SMS Marketing Builds Long-Term Customer Relationships
For consumers, SMS has trust-building power — especially in high-stakes moments. By integrating SMS into broader marketing strategies, banks can create better customer experiences.
How to Maximize Your Bank’s Investment in Microsoft Copilot
10 tips from regional SouthState Bank will help your institution successfully implement Microsoft Copilot for productivity improvements.
Winning in an Era of Fragmented Banking Relationships
David Feuer from Galileo discusses the importance of using data to build stronger relationships that will help stem silent attrition.
Emerging Best Practices for Using Generative AI In Your Banking Contact Center
Generative AI is reshaping contact centers, promising enhanced customer experiences. But are banks ready for this seismic shift in customer service?
8 Mistakes That Will Guarantee AI Fails at Your Bank
Common missteps — trying to solve too simple tasks with AI, not appreciating the human element — will all cause your AI projects to flop.
AI-Assisted Lending Could Boost Small Banks. But Regulatory Fear Stifles Innovation
Worries over examiners' reactions to AI adoption hold back many lenders, even as Washington gathers more data about AI technology.
Beyond Plastic: How AI and Fraud Threats Are Reshaping Credit Cards
TransUnion executives discuss evolving credit behaviors, fraud threats and the role of AI in reshaping the credit card landscape.
How Transaction Data Can Empower the Data-Informed Digital Banker
Transaction data can provide a competitive edge for capturing account holders with highly relevant products and services.
Desire for Data-Driven Personalization Unites Demographic Segments
Jaime Dominguez from Q2 talks a new groundbreaking report on cross-generational banking preferences, which offers crucial insights into how financial institutions can deliver personalized experiences across different age groups.
Deploy AI Without Triggering Employee Alienation and Burnout
Corporate leaders believe AI tools will drive efficiency, but employees say the reality is exploding workloads and widespread exhaustion.
The 5 Use Cases for Adding Generative AI to Your CX Strategy
Discover how to implement AI in customer experience without losing the human touch. Qualtrics' report offers a practical four-step playbook for success.
An AI System Built for Everything is an AI Built for Nothing
Financial institutions must align their AI strategy with their business goals to ensure that implementation delivers tangible value and competitive advantage.
When Does Personalization Become ‘Surveillance’? Chase and Mastercard Are Swept Up in FTC Probe
Will the agency's actions derail the use of consumer data to offer services tailored to individual needs?
Back to Basics: How Bank Marketers Can Use First-Party Data to Rev Up Campaigns
Marketers and credit unions are in a privileged position when it comes to understanding their target customers thanks to a treasure trove of first-party data.
Leadership Lessons from Tech Entrepreneur Faisal Hoque Bankers Can’t Miss
Bestselling author Faisal Hoque discusses how leaders can adapt to digital transformation, foster innovation and build resilient organizations.
Digital is Draining Banks’ Emotional Connections with Customers. GenAI May Make Things Worse
CX has suffered in recent years as it gets harder for customers to bank with people. Forrester's Alyson Clarke has solutions — and a warning.
