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Bank Wrestles With Bricks and Clicks in New Brand Strategy

Pioneer Bank wants to reinvent itself as a digital trailblazer while keeping one foot firmly planted in the brick and mortar channel.

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Auto Loans and Apple Pay Critical to Credit Unions in 2015

A survey of credit union executives reveals that auto loans will be their top priority in 2015. What else on their radar. Find out here.

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Is Your Credit Union’s Financial Education Content Awful or Awesome?

Here's a new option for credit unions struggling to craft quality financial education content for their social media channels.

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Top 5 Digital Banking Myths

In the world of digital banking, myths and half-truths abound – and some of them are impacting the success of online and mobile initiatives.

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Millennials Driving Future of Mobile Payments and Digital Currency

Traditional payment instruments are declining as emerging technologies and currencies are more widely used, especially among Millennials.

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Inside the Mind of The Mortgage Consumer

Research reveals consumers' attitudes towards home ownership, mortgage rates, renting, the economy, and household finances.

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3 Things Millennials Really Care About When Switching Banks

40% of those shopping for a new bank or credit union are under 30 years old. So what matters most to Millennials who want to switch?

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The ‘Big Bang’ of Bank Marketing

To prevail in the new digital battlefield, financial marketers will have to work more closely with IT than ever before.

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Digital Consumers Unhappy With What Banks Deliver

The banking industry is failing to deliver the level of personalized services and financial solutions today's digital consumer desires.

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Don’t Miss The Financial Brand Forum

Don't miss the Forum 2015 — two days jam-packed with the latest ideas, insights and innovations in retail banking and financial marketing.

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8 Tips for Banks & Credit Unions Building Employee Incentive Programs

How to develop a successful employee incentive program — one that improves productivity, increases retention and boosts your overall culture.

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What Bankers Can Learn from McDonalds’ Millennial Marketing Misfires

If the financial industry doesn't adapt fast, the Digital Generation will watch banks disappear in their hybrid's rear view mirror.

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Is It Time For Digital-Only Banking?

The introduction of branchless banks is escalating as more consumers depend on mobile devices for their daily banking.

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23 Things Banks & Credit Unions Say on Twitter

What do financial institutions have to tweet about? How do the most active financial institutions on Twitter keep their tweetchas fresh?

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5 Simple Things Consumers Want From Banking Websites

Better online UX is critical to future growth for banks and credit unions. Here's what todays' banking consumer expects.

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Why Are Americans Losing Trust in Banks (Again)?

Half of US adults say their trust in banks has declined over the past few years, although only 18% feel the same about credit unions.

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The Umpqua Bank Strategy

Umpqua went from $140 million to $25 billion in just over a decade. Here's how they became one of the financial industry's best brands.

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Banks Investing to Provide Omnichannel Experience

Leveraging new technologies and big data, banks and credit unions are investing to improve mobile, online and branch consumer experience.

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7 Major Trends Redefining Today’s Banking Consumers

Financial marketers can sharpen their strategic plan with this fascinating research-based psychological profile of today's banking consumers.

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Digital Tools Can Improve Consultative Selling in Banking

As branch visits decrease, digital comparison tools can become an important part of the selling process for banks and credit unions.

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