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Next Gen PFM: Contextual Money Management

While the demand for standalone PFM never materialized, digital money management that provides real-time insights is about to take off.

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Credit Union’s Love of BACON Spawns Bank Spanking Campaign

Unity One Credit Union woos consumers who are sick of banks' excessive fees and high-pressure sales tactics with an outrageous fanny-slapping campaign.

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Are the 4 Ps of Marketing Dead?

Do the 4 Ps of Marketing ask the right Qs? Here's why it may be time for financial marketers toss this model aside as obsolete.

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Employee Mobile Enablement: Bank Mobility’s Third Wave

The concept of 'bring your own device' (BYOD) is new to banking but is in response to new technology and expectations of digital consumers.

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LoopPay, Visa, Wearables And The Changing Mobile Payments Landscape

Could Visa's investment in LoopPay mark a shift in the payments landscape with new technology being embedded in mobile and wearable devices?

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The ‘Savings Account’ Contradiction: Consumers Don’t Use Them For Savings

If consumers aren't actually using for "savings accounts" for savings, then what should banks and credit unions really call these products?

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Rethinking the Potential of the Underbanked Segment

It's more important than ever to understand and serve the needs of the underbanked consumer that represents 20 percent of the US households.

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12 Takes on the Emerging Role of Online Video in Banking

How should banks and credit unions leverage online video, if at all? Here are a dozen different perspectives.

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What Customers Really Want To See On Banks’ Digital Screens

You could be ticking a lot of the boxes for programming the in-branch content for your digital signage systems and still not be getting it right.

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Compliance vs. Social Media Growth Strategies: Must Banks Choose?

What’s more important, compliance or growth? Must bank marketers have one or the other? Can't they succeed in both areas?

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9 Reasons to Scrap Your Marketing Plan for Millennials

Financial marketers have targeted other generations with success, but no segment gives the banking industry more heartburn than millennials.

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Mid-Year Mobile Banking Update

As we look back on mobile banking predictions made six months ago, it's clear much has changed and that there are still great opportunities

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What’s Your Definition of ‘Digital’ in Banking?

With so much talk about 'digital banking,' global financial industry followers provided their perspective on the definition of the term.

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Rethinking Customer Engagement in Banking: Make Something (Meaningful) Happen

Banks and credit unions struggle fostering customer engagement when they dwell too heavily on products. Fortunately there is another way.

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Financial Institutions Unprepared For Digital Future

As financial institutions prepare to serve the digital consumer, they need to reconfigure branch networks and enhance digital capabilities.

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5 LinkedIn Myths Bankers Need to Shake

56% of bankers are banned from using social media sites at work, and only 26% are encouraged to use LinkedIn as a sales tool. Are they missing out?

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Innovation Continues at Simple

Simple is a case study for innovation and clarity of purpose in the banking industry. Here's the innovations introduced in the past year.

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Financial Institutions Use Real-Time Marketing To Drive Sales

Financial institutions are positioned to leverage big data for real-time digital marketing solutions that can drive sales and satisfaction.

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Power 100 Social Media Rankings for Banks

The top 100 banks using Facebook, Twitter and YouTube ranked by their Power 100 score for the second quarter of 2014.

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Power 100 Social Media Rankings for Credit Unions

The top 100 credit unions using Facebook, Twitter and YouTube ranked by their Power 100 scores for the second quarter of 2014.

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