Digital Banking Consumers Demand Hyper Personalization
Personalization is no longer enough. Financial institutions must use expanded data and advanced analytics to achieve hyper-relevancy.
Articles by Jim Marous
Banking’s Customer Experience Battlefield
Improving the digital customer experience is the only way for banks and credit unions to grow market share and enhance loyalty and trust.
What The Retail Industry Can Teach Banking
Shopping with mobile devices is on the rise. Here's how this trend is reshaping what consumers expect from their mobile banking experience.
How Digital Banking Can Protect Against The Big Tech Invasion
As tech giants offer financial services, banking must use customer insights and advanced technology to differentiate digital offerings.
How Two Innovative Banks Maintain their ‘First Mover’ Advantage
Innovation leaders from U.S. Bank and BBVA share insights into how to build and maintain an innovation culture in financial services.
Are Banks and Credit Unions Prepared for a New Mobile Era?
Financial institutions must improve mobile banking offerings, while innovating to leverage technologies like wearables, AI, IoT, AR and VR.
Open Banking Will Revolutionize Financial Services… Maybe
Regulations across the EU and in the UK allowing open banking provide opportunities and challenges that all markets will need to address.
What’s Next? Predictions For The Banking Industry
Here is a preview of the competitive opportunities and strategic recommendations for the year ahead — your action plan for 2018.
Top 10 Trends Rocking the Future of Payments
The payments industry is being completely transformed. Here are ten major trends reshaping the future and changing the competitive balance in banking
Will Digital Disruption Trigger The Next Financial Crisis?
Global consulting firm McKinsey says the digital threats in banking are real, and could throw the industry into another major tailspin.
Top 10 Retail Banking Innovations in the World
Starving for some inspiration? Check out these fresh ideas from ten different financial institutions.
Two New Digital-Only Options Poised To Disrupt U.S. Banking Ecosystem
In a span of a week, N26 and Chase Bank announce plans to introduce mobile-only banking offerings in the U.S.
Digital Transformation in Banking: Iteration vs. True Innovation
The biggest threat to the financial industry is keeping up consumers' increasing demands, integrating new technologies, and using advanced analytics.
Can Community Banks and Credit Unions Survive in Today’s Digital World?
Smaller financial institutions are at a competitive disadvantage trying to meet needs of digital consumers. But they can still succeed.
Traditional Banking Providers Struggling With Digital Payments Strategies
Digital payments are changing the way consumers transact and the role of legacy banking providers. New rules will define the winners.
5 Ways Banks Fail When Serving Start-Up Businesses
The needs of start-up businesses differ from traditional businesses, with most banks lacking the understanding to serve these new firms.
14 Great Ideas For Marketing Zelle P2P Payments
With ambitions to disrupt P2P market share of PayPal, Venmo and Square, banking's direct mail, email and social marketing has been modest.
Competitive Survival in Banking Hinges on Artificial Intelligence
Financial services firms need to leverage the power of AI to deliver better experiences, lower costs, reduce risks and increase revenues.
Macroeconomic Trends Threaten the Balance of Power in Banking
Banks and credit unions must prepare for an uncertain future where digital technology and fintech competition could disrupt the status quo.
iPhone X: The Next Wave of Mobile Banking Disruption
The iPhone X gives the banking industry a platform for mobile banking innovation with biometric, augmented reality and payment functionality.
How Financial Institutions Are Turning AI Into ROI
Financial institutions are beginning to explore how artificial intelligence decrease costs, enhance revenue, reduce fraud and improve the customer experience.
Is Your Online Account Opening Process Driving People Crazy?
Banks and credit unions must build a stronger mobile account opening process to meet the needs of younger, digitally-savvy consumers.