Welcome to the Power 100, a comprehensive ranking system for the social media activity of banks and credit unions.
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Launched in January of 2013, the Power 100 rankings break down the social media stats of retail financial institutions in English-speaking countries.
This series of lists is based on a proprietary database encompassing hundreds of banks and credit unions in English-speaking countries around the world. Every year, The Financial Brand monitors roughly 2,000 banks and credit unions on Facebook, and another 2,500 banks and credit unions on Twitter. Additional accounts on YouTube and Instagram are also monitored.
2020 Q4 – October, November & December
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Banks on Instagram
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
- Top 100 Credit Unions on Instagram
2020 Q3 – July, August & September
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Banks on Instagram
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
- Top 100 Credit Unions on Instagram
2020 Q2 – April, May & June
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Banks on Instagram
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
- Top 100 Credit Unions on Instagram
2020 Q1 – January, February & March
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Banks on Instagram
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
- Top 100 Credit Unions on Instagram
2019 Q4 – October, November & December
Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
2019 Q3 – July, August & September
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
2019 Q2 – April, May & June
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
2019 Q1 – January, February & March
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube

2018 Q4 – October, November & December
Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
2018 Q3 – July, August & September
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
2018 Q2 – April, May & June
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
2018 Q1 – January, February & March
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks on Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions on Twitter
- Top 100 Credit Unions on YouTube
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2017 Q4 – October, November & December
Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions On YouTube
2017 Q3 – July, August & September
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions On YouTube
2017 Q2 – April, May & June
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions On YouTube
2017 Q1 – January, February & March
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions On YouTube

2016 Q4 – October, November & December
Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions on YouTube
2016 Q3 – July, August & September
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions on YouTube
2016 Q2 – April, May & June
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions on YouTube
2016 Q1 – January, February & March
- Top 100 Banks Using Social Media
- Top 100 Banks on Facebook
- Top 100 Banks On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions Using Social Media
- Top 100 Credit Unions on Facebook
- Top 100 Credit Unions On Twitter
- Top 100 Credit Unions on YouTube

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2015 Q4 – October, November & December
- Top 100 Banks Using Social Media
- Top 100 Credit Unions Using Social Media
- Top 100 Banks on Facebook
- Top 100 Credit Unions on Facebook
- Top 100 Banks On Twitter
- Top 100 Credit Unions On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions on YouTube
2015 Q3 – July, August & September
- Top 100 Banks Using Social Media
- Top 100 Credit Unions Using Social Media
- Top 100 Banks on Facebook
- Top 100 Credit Unions on Facebook
- Top 100 Banks On Twitter
- Top 100 Credit Unions On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions on YouTube
2015 Q2 – April, May & June
- Top 100 Banks Using Social Media
- Top 100 Credit Unions Using Social Media
- Top 100 Banks on Facebook
- Top 100 Credit Unions on Facebook
- Top 100 Banks On Twitter
- Top 100 Credit Unions On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions on YouTube
2015 Q1 – January, February & March
- Top 100 Banks Using Social Media
- Top 100 Credit Unions Using Social Media
- Top 100 Banks on Facebook
- Top 100 Credit Unions on Facebook
- Top 100 Banks On Twitter
- Top 100 Credit Unions On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions on YouTube

2014 Q4 – October, November, December
- Top 100 Banks Using Social Media
- Top 100 Credit Unions Using Social Media
- Rankings for the Top 100 Banks
- Rankings for the Top 100 Credit Unions
- Top 100 Banks on Facebook
- Top 100 Credit Unions on Facebook
- Top 100 Banks On Twitter
- Top 100 Credit Unions On Twitter
- Top 100 Banks on YouTube
- Top 100 Credit Unions on YouTube
2014 Q3 – July, August, September
Power 100 Overall Rankings
- Top 100 Most Liked Banks
- Top 100 Most Liked Credit Unions
- Top 100 Banks Adding The Most New Likes
- Top 100 Credit Unions Adding The Most New Likes
- Top 100 Banks On Twitter With The Most Followers
- Top 100 Credit Unions On Twitter With The Most Followers
- Top 100 Banks Adding The Most New Twitter Followers
- Top 100 Credit Unions Adding The Most New Twitter Followers
- Top 100 Most Active Banks On Twitter
- Top 100 Most Active Credit Unions On Twitter
YouTube
- Top 100 Hottest Bank & Credit Union YouTube Channels
- Top 100 Most Watched Bank YouTube Channels
- Top 100 Most Watched Credit Union YouTube Channels
2014 Q2 – April, May, June
Power 100 Overall Rankings
- Top 100 Most Liked Banks
- Top 100 Most Liked Credit Unions
- Top 100 Banks Adding The Most New Likes
- Top 100 Credit Unions Adding The Most New Likes
- Top 100 Banks On Twitter With The Most Followers
- Top 100 Credit Unions On Twitter With The Most Followers
- Top 100 Banks Adding The Most New Twitter Followers
- Top 100 Credit Unions Adding The Most New Twitter Followers
- Top 100 Most Active Banks On Twitter
- Top 100 Most Active Credit Unions On Twitter
YouTube
- Top 100 Hottest Bank & Credit Union YouTube Channels
- Top 100 Most Watched Bank YouTube Channels
- Top 100 Most Watched Credit Union YouTube Channels
2014 Q1 – January, February, March
Power 100 Overall Rankings
- Top 100 Most Liked Banks
- Top 100 Most Liked Credit Unions
- Top 100 Banks Adding The Most New Likes
- Top 100 Credit Unions Adding The Most New Likes
- Top 100 Banks On Twitter With The Most Followers
- Top 100 Credit Unions On Twitter With The Most Followers
- Top 100 Banks Adding The Most New Twitter Followers
- Top 100 Credit Unions Adding The Most New Twitter Followers
- Top 100 Most Active Banks On Twitter
- Top 100 Most Active Credit Unions On Twitter
YouTube
- Top 100 Hottest Bank & Credit Union YouTube Channels
- Top 100 Most Watched Bank YouTube Channels
- Top 100 Most Watched Credit Union YouTube Channels

2013 Q4 – October, November, December
Power 100 Overall Rankings
- Top 100 Most Liked Banks
- Top 100 Most Liked Credit Unions
- Top 100 Banks Adding The Most New Likes
- Top 100 Credit Unions Adding The Most New Likes
- Top 100 Banks On Twitter With The Most Followers
- Top 100 Credit Unions On Twitter With The Most Followers
- Top 100 Banks Adding The Most New Twitter Followers
- Top 100 Credit Unions Adding The Most New Twitter Followers
- Top 100 Most Active Banks On Twitter
- Top 100 Most Active Credit Unions On Twitter
YouTube
- Top 100 Hottest Bank & Credit Union YouTube Channels
- Top 100 Most Watched Bank YouTube Channels
- Top 100 Most Watched Credit Union YouTube Channels
2013 Q3 – July, August, September
Power 100 Overall Rankings
- Power 100 Social Media Rankings for Banks & Credit Unions
- Power 100 Social Media Rankings for Banks
- Power 100 Social Media Rankings for Credit Unions
- Top 100 Most Liked Banks & Credit Unions
- Top 100 Most Liked Banks
- Top 100 Most Liked Credit Unions
- Top 100 Banks & Credit Unions With The Highest Facebook Engagement Rates
- Top 100 Banks & Credit Unions Adding The Most New Likes
- Top 100 Banks Adding The Most New Likes
- Top 100 Credit Unions Adding The Most New Likes
- Top 100 Fastest Growing Banks & Credit Unions on Facebook
- Top 100 Banks & Credit Unions On Twitter
- Top 100 Banks On Twitter With The Most Followers
- Top 100 Credit Unions On Twitter With The Most Followers
- Top 100 Banks Adding The Most New Twitter Followers
- Top 100 Credit Unions Adding The Most New Twitter Followers
- Top 100 Most Active Banks On Twitter
- Top 100 Most Active Credit Unions On Twitter
YouTube
- Top 100 Hottest Bank & Credit Union YouTube Channels
- Top 100 Most Watched Bank YouTube Channels
- Top 100 Most Watched Credit Union YouTube Channels
2013 Q2 – April, May, June
Power 100 Overall Rankings
- Power 100 Social Media Rankings for Retail Financial Institutions
- Power 100 Social Media Rankings for Banks
- Power 100 Social Media Rankings for Credit Unions
- Top 100 Most Liked Retail Financial Institutions on Facebook
- Top 100 Retail Financial Institutions Adding The Most New Facebook Likes
- Top 100 Most Liked Banks on Facebook
- Top 100 Most Liked Credit Unions on Facebook
- Top 100 Banks Adding The Most New Facebook Likes
- Top 100 Credit Unions Adding The Most New Facebook Likes
- Top 100 Fastest Growing Retail Financial Institutions on Facebook
- Top 100 Fastest Growing Banks on Facebook
- Top 100 Fastest Growing Credit Unions on Facebook
- Top 100 Retail Financial Institutions On Twitter
- Top 100 Banks On Twitter
- Top 100 Credit Unions On Twitter
- Top 100 Banks Adding The Most New Twitter Followers
- Top 100 Credit Unions Adding The Most New Twitter Followers
- Top 100 Fastest Growing Retail Financial Institutions On Twitter
- Top 100 Most Active Retail Financial Institutions On Twitter
- Top 100 Most Active Banks On Twitter
- Top 100 Most Active Credit Unions On Twitter
YouTube