Power 100 Social Media Database

Welcome to the Power 100, a comprehensive ranking system for the social media activity of banks and credit unions.

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Launched in January of 2013, the Power 100 rankings break down the social media stats of retail financial institutions in English-speaking countries for the three major platforms — Facebook, Twitter and YouTube.

This series of lists is based on a proprietary database encompassing hundreds of banks and credit unions in English-speaking countries around the world. Every year, The Financial Brand monitors roughly 2,000 banks and credit unions on Facebook, and another 2,500 banks and credit unions on Twitter.

2018 Q3 – July, August & September

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks on Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions on Twitter
• Top 100 Credit Unions on YouTube

2018 Q2 – April, May & June

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks on Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions on Twitter
• Top 100 Credit Unions on YouTube

2018 Q1 – January, February & March

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks on Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions on Twitter
• Top 100 Credit Unions on YouTube

2017 Q4 – October, November & December

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions On YouTube

2017 Q3 – July, August & September

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions On YouTube

2017 Q2 – April, May & June

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions On YouTube

2017 Q1 – January, February & March

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions On YouTube

2016 Q4 – October, November & December

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions on YouTube

2016 Q3 – July, August & September

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions on YouTube

2016 Q2 – April, May & June

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions on YouTube

2016 Q1 – January, February & March

• Top 100 Banks Using Social Media
• Top 100 Banks on Facebook
• Top 100 Banks On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions Using Social Media
• Top 100 Credit Unions on Facebook
• Top 100 Credit Unions On Twitter
• Top 100 Credit Unions on YouTube

2015 Q4 – October, November & December

• Top 100 Banks Using Social Media
• Top 100 Credit Unions Using Social Media
• Top 100 Banks on Facebook
• Top 100 Credit Unions on Facebook
• Top 100 Banks On Twitter
• Top 100 Credit Unions On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions on YouTube

2015 Q3 – July, August & September

• Top 100 Banks Using Social Media
• Top 100 Credit Unions Using Social Media
• Top 100 Banks on Facebook
• Top 100 Credit Unions on Facebook
• Top 100 Banks On Twitter
• Top 100 Credit Unions On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions on YouTube

2015 Q2 – April, May & June

• Top 100 Banks Using Social Media
• Top 100 Credit Unions Using Social Media
• Top 100 Banks on Facebook
• Top 100 Credit Unions on Facebook
• Top 100 Banks On Twitter
• Top 100 Credit Unions On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions on YouTube

2015 Q1 – January, February & March

• Top 100 Banks Using Social Media
• Top 100 Credit Unions Using Social Media
• Top 100 Banks on Facebook
• Top 100 Credit Unions on Facebook
• Top 100 Banks On Twitter
• Top 100 Credit Unions On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions on YouTube

2014 Q4 – October, November, December

• Top 100 Banks Using Social Media
• Top 100 Credit Unions Using Social Media
• Rankings for the Top 100 Banks
• Rankings for the Top 100 Credit Unions
• Top 100 Banks on Facebook
• Top 100 Credit Unions on Facebook
• Top 100 Banks On Twitter
• Top 100 Credit Unions On Twitter
• Top 100 Banks on YouTube
• Top 100 Credit Unions on YouTube

2014 Q3 – July, August, September

Power 100 Overall Rankings

• Power 100 Social Media Rankings for Banks
• Power 100 Social Media Rankings for Credit Unions

Facebook

• Top 100 Most Liked Banks
• Top 100 Most Liked Credit Unions
• Top 100 Banks Adding The Most New Likes
• Top 100 Credit Unions Adding The Most New Likes

Twitter

• Top 100 Banks On Twitter With The Most Followers
• Top 100 Credit Unions On Twitter With The Most Followers
• Top 100 Banks Adding The Most New Twitter Followers
• Top 100 Credit Unions Adding The Most New Twitter Followers
• Top 100 Most Active Banks On Twitter
• Top 100 Most Active Credit Unions On Twitter

YouTube

• Top 100 Hottest Bank & Credit Union YouTube Channels
• Top 100 Most Watched Bank YouTube Channels
• Top 100 Most Watched Credit Union YouTube Channels

2014 Q2 – April, May, June

Power 100 Overall Rankings

• Power 100 Social Media Rankings for Banks
• Power 100 Social Media Rankings for Credit Unions

Facebook

• Top 100 Most Liked Banks
• Top 100 Most Liked Credit Unions
• Top 100 Banks Adding The Most New Likes
• Top 100 Credit Unions Adding The Most New Likes

Twitter

• Top 100 Banks On Twitter With The Most Followers
• Top 100 Credit Unions On Twitter With The Most Followers
• Top 100 Banks Adding The Most New Twitter Followers
• Top 100 Credit Unions Adding The Most New Twitter Followers
• Top 100 Most Active Banks On Twitter
• Top 100 Most Active Credit Unions On Twitter

YouTube

• Top 100 Hottest Bank & Credit Union YouTube Channels
• Top 100 Most Watched Bank YouTube Channels
• Top 100 Most Watched Credit Union YouTube Channels

2014 Q1 – January, February, March

Power 100 Overall Rankings

• Power 100 Social Media Rankings for Banks
• Power 100 Social Media Rankings for Credit Unions

Facebook

• Top 100 Most Liked Banks
• Top 100 Most Liked Credit Unions
• Top 100 Banks Adding The Most New Likes
• Top 100 Credit Unions Adding The Most New Likes

Twitter

• Top 100 Banks On Twitter With The Most Followers
• Top 100 Credit Unions On Twitter With The Most Followers
• Top 100 Banks Adding The Most New Twitter Followers
• Top 100 Credit Unions Adding The Most New Twitter Followers
• Top 100 Most Active Banks On Twitter
• Top 100 Most Active Credit Unions On Twitter

YouTube

• Top 100 Hottest Bank & Credit Union YouTube Channels
• Top 100 Most Watched Bank YouTube Channels
• Top 100 Most Watched Credit Union YouTube Channels

2013 Q4 – October, November, December

Power 100 Overall Rankings

• Power 100 Social Media Rankings for Banks
• Power 100 Social Media Rankings for Credit Unions

Facebook

• Top 100 Most Liked Banks
• Top 100 Most Liked Credit Unions
• Top 100 Banks Adding The Most New Likes
• Top 100 Credit Unions Adding The Most New Likes

Twitter

• Top 100 Banks On Twitter With The Most Followers
• Top 100 Credit Unions On Twitter With The Most Followers
• Top 100 Banks Adding The Most New Twitter Followers
• Top 100 Credit Unions Adding The Most New Twitter Followers
• Top 100 Most Active Banks On Twitter
• Top 100 Most Active Credit Unions On Twitter

YouTube

• Top 100 Hottest Bank & Credit Union YouTube Channels
• Top 100 Most Watched Bank YouTube Channels
• Top 100 Most Watched Credit Union YouTube Channels

2013 Q3 – July, August, September

Power 100 Overall Rankings

• Power 100 Social Media Rankings for Banks & Credit Unions
• Power 100 Social Media Rankings for Banks
• Power 100 Social Media Rankings for Credit Unions

Facebook

• Top 100 Most Liked Banks & Credit Unions
• Top 100 Most Liked Banks
• Top 100 Most Liked Credit Unions
• Top 100 Banks & Credit Unions With The Highest Facebook Engagement Rates
• Top 100 Banks & Credit Unions Adding The Most New Likes
• Top 100 Banks Adding The Most New Likes
• Top 100 Credit Unions Adding The Most New Likes
• Top 100 Fastest Growing Banks & Credit Unions on Facebook

Twitter

• Top 100 Banks & Credit Unions On Twitter
• Top 100 Banks On Twitter With The Most Followers
• Top 100 Credit Unions On Twitter With The Most Followers
• Top 100 Banks Adding The Most New Twitter Followers
• Top 100 Credit Unions Adding The Most New Twitter Followers
• Top 100 Most Active Banks On Twitter
• Top 100 Most Active Credit Unions On Twitter

YouTube

• Top 100 Hottest Bank & Credit Union YouTube Channels
• Top 100 Most Watched Bank YouTube Channels
• Top 100 Most Watched Credit Union YouTube Channels

2013 Q2 – April, May, June

Power 100 Overall Rankings

• Power 100 Social Media Rankings for Retail Financial Institutions
• Power 100 Social Media Rankings for Banks
• Power 100 Social Media Rankings for Credit Unions

Facebook

• Top 100 Most Liked Retail Financial Institutions on Facebook
• Top 100 Retail Financial Institutions Adding The Most New Facebook Likes
• Top 100 Most Liked Banks on Facebook
• Top 100 Most Liked Credit Unions on Facebook
• Top 100 Banks Adding The Most New Facebook Likes
• Top 100 Credit Unions Adding The Most New Facebook Likes
• Top 100 Fastest Growing Retail Financial Institutions on Facebook
• Top 100 Fastest Growing Banks on Facebook
• Top 100 Fastest Growing Credit Unions on Facebook

Twitter

• Top 100 Retail Financial Institutions On Twitter
• Top 100 Banks On Twitter
• Top 100 Credit Unions On Twitter
• Top 100 Banks Adding The Most New Twitter Followers
• Top 100 Credit Unions Adding The Most New Twitter Followers
• Top 100 Fastest Growing Retail Financial Institutions On Twitter
• Top 100 Most Active Retail Financial Institutions On Twitter
• Top 100 Most Active Banks On Twitter
• Top 100 Most Active Credit Unions On Twitter

YouTube

• Top 100 Retail Financial Institutions On YouTube
• Top 100 Most Watched Bank YouTube Channels
• Top 100 Most Watched Credit Union YouTube Channels
• Top 100 Hottest Bank YouTube Channels
• Top 100 Hottest YouTube Channels From Credit Unions