Top 100 Banks on YouTube Ranked by Most Video Views

The top 100 banks on YouTube, ranked by the number of all-time video views reported on their YouTube channels, including new video views gained (or lost) in the previous quarter and number of YouTube channel subscribers. If you think your bank should be listed here and it isn’t, please click here.


Collectively, the top 100 banks on YouTube have garnered a whopping 5.8 billion all-time video views, with over 335 million of those coming within the first 90 days of 2022 — a quarterly growth rate of 5.8%.

Key Fact: In the one-year period between Q1 2021 and Q1 2022, the top 100 banks on YouTube generated over 1.6 billion new video views, an annual growth rate of 36.9%.

Among the top 100 banks on YouTube, 16 now have over 100 million all-time video views. The top bank, the State Bank of India, has well over half a billion YouTube views. However, if a bank has a more modest 2.6 million all-time video views, they can qualify for inclusion in The Financial Brand’s database listing the top 100 banks on YouTube.

As of March 31, 2022, more than 3.7 million people were subscribed to the top 100 banks on YouTube — 610,666 more than a year prior (an annual growth rate of 19.7%).

Top 100 Banks on YouTube in 2022

Last Updated: March 31, 2022.

Note: Negative YouTube views occur when a bank deletes videos from its channel. All views associated with any deleted video are removed from the channel’s aggregate view total. This happens quite frequently with YouTube accounts maintained by larger institutions.