Top 100 Banks Using Social Media in 2023

The top 100 banks using social media ranked by the aggregate size of their Facebook likes/followers, Twitter followers, YouTube Views and Instagram Followers. If you think your bank should be listed here and it isn’t, please click here.

Power 100 Social Media Rankings for Banks in 2023

#	Bank	Area	Facebook Likes	Twitter Followers	YouTube Views	Instagram Followers
1	State Bank of India	IN	17,881,004	4,700,000	742,429,505	2,500,000
2	Axis	IN	3,617,207	439,500	791,322,115	226,000
3	ICICI	IN	5,276,403	745,300	529,710,996	351,000
4	TD Bank (Canada)	CAN	844,965	126,800	456,867,624	75,100
5	Kotak Mahindra	IN	1,519,689	316,800	422,768,043	180,000
6	Yes	IN	6,737,358	1,600,000	176,087,832	513,000
7	RBC	CAN	596,279	108,800	364,391,601	70,300
8	HDFC	IN	2,800,000	597,300	244,120,330	314,000
9	Chase	USA	3,899,195	398,800	157,691,498	266,000
10	Zenith Bank	NIG	6,355,064	1,500,000	32,646,397	583,000
11	GT Bank	NIG	5,600,000	1,800,000	40,550,044	802,000
12	Bank of Baroda	IND	2,874,199	929,600	140,048,128	443,000
13	Maybank	MAL	2,373,342	212,600	169,252,153	150,000
14	IDBI	IN	1,883,073	228,200	167,004,426	32,000
15	Goldman Sachs	USA	261,022	990,200	195,975,751	231,000
16	Citi	USA	1,157,644	912,600	162,954,461	127,000
17	BDO	PHI	3,832,742	0	95,849,383	0
18	IndusInd	IND	2,290,506	148,100	120,641,555	90,700
19	HBL	PAK	1,642,658	130,900	138,492,522	85,400
20	CIMB	MAL	1,604,306	140,400	132,986,343	78,300
21	Capital One	USA	4,182,350	241,300	42,876,575	165,000
22	Wells Fargo	USA	1,148,070	348,600	130,957,749	128,000
23	FirstBank	NIG	4,296,589	817,000	4,710,444	1,000,000
24	DBS	SG	1,026,947	37,500	133,788,129	32,700
25	TD Bank (US)	USA	845,034	57,500	134,265,346	60,700
26	United Bank for Africa	NIG	3,500,000	1,000,000	19,095,684	447,000
27	FAB	UAE	2,645,076	136,300	50,248,834	42,600
28	HSBC	UK	3,064,425	198,700	36,519,547	54,900
29	Credit One	USA	56,493	8,687	123,085,183	25,600
30	Emirates NBD	UAE	1,190,471	161,500	82,133,522	133,000
31	Standard Chartered	UK	479,978	100,300	102,571,211	64,300
32	CIBC	CAN	413,556	120,600	104,342,774	42,800
33	Hong Leong	MAL	732,249	14,700	93,502,287	17,000
34	BofA	USA	2,842,607	941,000	10,529,485	268,000
35	FNB	SA	1,148,633	387,200	72,094,678	61,500
36	RBL Bank	IN	2,269,285	360,200	35,357,504	72,500
37	Access	NIG	2,534,627	811,500	10,888,545	493,000
38	UOB	SGP	2,400,000	0	37,374,641	31,700
39	Meezan	PAK	2,300,000	27,100	28,888,315	110,000
40	Co-operative Bank	KEN	1,900,000	691,600	22,554,892	68,600
41	UBL	PAK	1,700,000	26,100	38,793,527	68,900
42	KCB	KEN	1,200,000	592,500	44,060,543	57,100
43	Security	PHI	742,184	0	67,494,098	25,700
44	Federal	IN	794,479	73,100	57,694,521	34,800
45	Barclays	UK	617,810	305,100	58,299,015	52,400
46	Stanbic IBTC	NIG	1,038,452	342,100	41,040,482	154,000
47	Standard	SA	437,157	245,700	57,236,986	54,700
48	Absa	SA	523,662	73,500	59,854,948	31,500
49	Bank of the Philippine Islands	PHI	2,300,000	183,000	181,482	52,500
50	Scotiabank	CAN	798,896	107,100	45,698,084	61,300
51	Ally	USA	341,000	47,600	52,451,993	40,800
52	Capitec	SA	924,125	329,500	27,411,446	59,900
53	Equity	KEN	1,029,808	439,200	18,205,678	50,200
54	First City Monument	NIG	1,574,488	196,900	2,960,161	196,000
55	Nedbank	SA	473,783	218,400	35,371,571	42,100
56	Deutsche	GER	183,178	678,100	37,857,701	58,000
57	Natwest	UK	381,531	122,800	33,733,922	25,600
58	NAB	AUS	257,498	70,800	39,467,901	8,392
59	Fidelity	NIG	1,000,000	244,700	5,102,128	182,000
60	Union (Nigeria)	NIG	928,172	266,000	6,917,376	128,000
61	USAA	USA	1,181,955	132,000	389,063	162,000
62	Bank of Montreal	CAN	178,523	57,400	33,687,964	24,100
63	Mashreq	UAE	733,487	64,600	16,646,257	47,900
64	Absa	KEN	329,576	190,100	26,162,294	25,100
65	Credit Suisse	CH	158,213	390,200	28,164,553	0
66	Regions	USA	291,380	24,000	27,731,394	10,500
67	Commonwealth	AUS	790,696	100,700	5,636,840	39,500
68	Summit	PAK	1,025,986	6,784	225,628	9,684
69	Bank of Ireland	IE	123,901	53,300	24,835,995	22,700
70	NCB	JAM	288,000	35,200	17,916,922	125,000
71	Allied Irish Bank	IE	70,750	56,000	25,879,176	12,800
72	Stanbic	UGA	821,986	86,400	1,563,189	25,800
73	Santander (UK)	UK	389,096	82,100	14,765,372	851
74	Virgin Money	UK	194,291	73,300	19,600,731	21,500
75	OCBC	MAL	672,315	19,400	5,743,433	14,200
76	Sterling	NIG	596,315	154,300	2,646,696	128,000
77	Seylan	LKA	783,159	7,156	1,255,580	23,500
78	ANZ	NZ	151,956	22,100	18,977,327	16,600
79	Citizens	USA	174,523	25,600	16,955,809	34,900
80	Frost	USA	154,715	20,500	18,372,052	8,758
81	Commercial Bank of Ceylon	SRI	612,277	5,498	4,084,506	29,600
82	ASB	NZ	177,224	18,900	14,917,869	11,100
83	UBS	UK	228,298	523,300	3,974,906	98,400
84	Co-Operative Bank	UK	30,818	24,700	18,958,112	2,634
85	M&T	USA	91,623	13,000	17,086,044	4,725
86	GCB	GHA	581,000	47,800	289,326	52,000
87	Sallie Mae	USA	77,885	12,000	15,471,957	4,371
88	RAKBANK	UAE	273,036	41,500	9,565,029	31,000
89	Truist	USA	354,291	14,300	6,485,328	45,500
90	PC Financial	CAN	84,456	14,300	14,768,327	13,300
91	ANZ	AUS	374,550	123,900	3,898,676	27,500
92	Investec	SA	204,673	45,900	10,145,699	28,100
93	US Bank	USA	335,977	44,800	5,278,654	48,300
94	NDB	SRI	473,624	2,229	2,162,882	8,392
95	Huntington	USA	267,074	22,800	7,893,875	10,200
96	Lloyds	UK	200,039	145,300	5,156,975	5,058
97	Ecobank	NIG	359,000	109,700	988,810	100,000
98	African Bank	SA	301,552	74,000	2,834,535	12,700
99	Fifth Third	USA	220,085	39,300	5,252,658	14,700
100	Westpac	AUS	263,271	59,300	3,163,241	24,600

Last Updated: April 1, 2023.