Top 100 Banks Using Social Media in 2023

The top 100 banks using social media ranked by the aggregate size of their Facebook likes/followers, Twitter followers, YouTube Views and Instagram Followers. If you think your bank should be listed here and it isn’t, please click here.

Power 100 Social Media Rankings for Banks in 2023

#	Bank	Area	Facebook Likes	Twitter Followers	YouTube Views	Instagram Followers
1	State Bank of India	IN	18,000,000	4,800,000	842,312,137	2,600,000
2	Axis	IN	3,600,000	449,800	885,275,040	246,000
3	ICICI	IN	5,200,000	755,900	613,634,197	387,000
4	TD Bank (Canada)	CAN	850,849	127,900	513,457,446	80,800
5	Yes	IN	6,700,000	1,500,000	200,405,818	516,000
6	RBC	CAN	601,000	109,600	371,869,739	78,600
7	HDFC	IN	2,800,000	623,800	248,313,412	330,000
8	Chase	USA	3,900,000	397,400	217,150,380	283,000
9	Bank of Baroda	IND	3,300,000	932,200	155,201,897	544,000
10	Zenith Bank	NIG	6,400,000	1,500,000	34,333,989	599,000
11	Maybank	MAL	2,300,000	218,200	184,000,622	154,000
12	GT Bank	NIG	5,600,000	1,800,000	46,234,537	822,000
13	IDBI	IN	1,800,000	277,800	195,997,236	43,100
14	TD Bank (US)	USA	850,849	57,400	196,193,019	64,400
15	Goldman Sachs	USA	263,000	1,000,000	196,409,494	241,000
16	Wells Fargo	USA	1,100,000	346,500	179,711,213	136,000
17	BDO	PHI	3,800,000	0	105,623,710	0
18	Citi	USA	1,100,000	903,700	165,922,312	140,000
19	IndusInd	IND	2,458,834	160,500	132,816,425	103,000
20	HBL	PAK	1,600,000	138,300	150,721,290	89,000
21	CIMB	MAL	1,649,010	139,100	138,721,848	80,700
22	Capital One	USA	4,192,038	248,600	47,814,929	184,000
23	DBS	SG	1,000,000	38,300	148,767,622	36,100
24	FirstBank	NIG	4,400,000	857,400	4,993,907	1,000,000
25	United Bank for Africa	NIG	3,600,000	1,000,000	19,221,208	474,000
26	UOB	SGP	2,600,000	0	66,900,650	61,900
27	FNB	SA	1,100,000	404,300	101,992,069	65,900
28	HSBC	UK	3,100,000	197,900	38,270,733	58,600
29	Emirates NBD	UAE	1,100,000	167,100	95,644,762	135,000
30	FAB	UAE	2,600,000	135,700	52,972,940	45,900
31	Hong Leong	MAL	736,000	14,900	109,065,445	18,200
32	Standard Chartered	UK	484,000	102,600	106,995,821	68,100
33	CIBC	CAN	414,000	119,100	105,288,043	44,400
34	Absa	SA	531,000	74,200	101,123,833	35,100
35	BofA	USA	2,800,000	993,900	10,467,255	297,000
36	Federal	IN	972,000	76,900	81,223,083	40,000
37	RBL Bank	IN	2,200,000	360,400	36,702,376	78,200
38	Access	NIG	2,500,000	829,100	10,981,138	500,000
39	Meezan	PAK	2,400,000	29,800	29,065,003	117,000
40	Kotak Mahindra	IN	1,500,000	322,000	43,828,475	193,000
41	Co-operative Bank	KEN	1,900,000	731,300	25,770,093	70,600
42	UBL	PAK	1,700,000	27,300	41,678,294	74,300
43	Security	PHI	762,000	0	67,542,258	27,000
44	Barclays	UK	619,000	304,400	64,205,212	57,200
45	Credit One	USA	56,000	8,723	81,601,600	26,900
46	Standard	SA	449,000	261,100	61,671,621	58,300
47	Stanbic IBTC	NIG	1,000,000	347,000	42,916,432	159,000
48	Bank of the Philippine Islands	PHI	2,400,000	192,300	0	61,800
49	Scotiabank	CAN	800,000	107,200	46,678,694	65,800
50	Ally	USA	342,000	47,400	52,523,941	44,300
51	KCB	KEN	0	609,400	51,195,197	0
52	Nedbank	SA	488,000	235,900	39,390,742	44,900
53	Equity	KEN	1,000,000	458,300	19,173,282	53,000
54	Deutsche	GER	184,000	672,500	39,881,844	62,200
55	First City Monument	NIG	1,500,000	203,400	3,797,817	199,000
56	Frost	USA	154,000	20,300	51,075,169	9,724
57	Natwest	UK	382,000	122,200	34,042,738	28,100
58	Absa	KEN	331,000	193,800	36,994,171	27,000
59	NAB	AUS	260,170	70,200	37,058,790	21,200
60	Mashreq	UAE	734,000	64,400	20,986,956	53,700
61	Fidelity	NIG	1,000,000	256,200	5,297,176	206,000
62	Union (Nigeria)	NIG	928,000	271,300	6,876,062	131,000
63	Capitec	SA	0	338,200	32,058,986	61,000
64	USAA	USA	1,100,000	131,600	345,221	186,000
65	Credit Suisse	CH	159,000	387,300	28,401,253	0
66	OCBC	MAL	698,000	19,500	14,642,451	15,300
67	Bank of Ireland	IE	124,000	57,200	28,932,232	24,700
68	Bank of Montreal	CAN	180,000	57,600	23,682,337	26,400
69	NCB	JAM	288,000	35,600	22,387,590	128,000
70	Truist	USA	356,000	15,500	22,206,431	48,800
71	Regions	USA	292,000	23,800	23,767,995	11,700
72	Commonwealth	AUS	798,310	101,400	5,747,093	45,000
73	Virgin Money	UK	198,000	72,900	23,049,911	24,500
74	Seylan	LKA	954,000	7,073	1,339,334	23,600
75	Summit	PAK	1,000,000	7,013	228,850	9,693
76	Allied Irish Bank	IE	70,000	56,800	26,114,862	13,300
77	Citizens	USA	180,000	25,900	22,716,892	37,900
78	Stanbic	UGA	820,000	91,400	1,657,342	26,800
79	Santander (UK)	UK	389,000	81,700	14,873,969	903
80	Sterling	NIG	597,000	160,600	2,678,041	132,000
81	Sallie Mae	USA	80,000	11,900	21,455,689	5,076
82	Commercial Bank of Ceylon	SRI	644,000	5,543	4,859,514	30,200
83	US Bank	USA	344,107	45,100	12,240,354	51,500
84	BMO Harris	USA	98,000	13,000	20,836,346	10,500
85	First Alantic	GHA	655,000	32,900	56,015	184,000
86	GCB	GHA	651,000	48,200	301,375	53,400
87	ANZ	NZ	153,000	21,800	16,264,521	17,100
88	RAKBANK	UAE	274,000	41,200	11,860,564	31,700
89	UBS	UK	230,000	521,200	3,990,429	102,000
90	Co-Operative Bank	UK	31,000	25,300	18,765,190	2,855
91	ANZ	AUS	378,000	122,800	5,702,075	30,200
92	M&T	USA	93,000	13,100	15,292,550	5,760
93	Huntington	USA	267,000	22,400	9,411,830	11,600
94	Investec	SA	206,868	46,400	10,186,798	30,900
95	ASB	NZ	178,000	18,700	11,634,099	11,700
96	African Bank	SA	319,000	78,400	6,274,575	13,800
97	NDB	SRI	475,000	2,217	2,788,237	8,846
98	First Horizon	USA	82,000	5,044	14,143,308	6,926
99	Lloyds	UK	203,000	144,200	5,456,709	5,370
100	Ecobank	NIG	360,000	113,300	1,142,529	104,000
			Avg = 1,459,357.50	Avg = 313,594.98	Avg = 83,873,501.40	Avg = 144,371.68

Last Updated: October 2, 2023