Marketers Must Stress Security Of Mobile Banking Channels
When marketing mobile services, you must address people's fears by stressing security features. Security concerns are the #1 hot button.
Articles about the future of mobile banking, mobile banking apps, and banking in mobile channels like iPhones, Android devices and tablets.
PayPal stands to gain in the short term. But a gold rush in identification services is the long-term play.
Subscribe Now!
When marketing mobile services, you must address people's fears by stressing security features. Security concerns are the #1 hot button.
Two research studies on mobile banking tell financial marketers they need to pay more attention to this critical channel.
Barclays has launched the PayTag, a sticker that can be placed on any mobile phone to equip it with instant NFC compatibility.
U.S. Bank is letting employees pilot test a snazzy new branch/ATM locator for iPhones that merges digital with reality.
A new research report from Javelin shows tablet adoption in the retail banking industry growing to 40% by 2016.
Mobile devices are increasingly becoming consumers' favorite and primary banking tools, and not just for Gen-Y.
Consumers can make payments via email, phone and Facebook with Commonwealth Bank's revolutionary new mobile app dubbed "Kaching."
Banks' relationships with UK customers struggle, with Gen-Y being the hardest to please. But, two-thirds use online banking at least weekly.
Increasingly wired and impatient consumers want account alerts faster than banks are actually sending them.
Find out what a study of 15,000 North Americans revealed about banking habits: mobile banking, branch strategies, ATM lessons and more.
A Comscore report confirms some intuitive concepts, it also begs some tough questions about issues like customer service and interest rates.
If there are more than 300,000 ATMs in the U.S., why is it that you can never seem to find one when you need it? Addison Avenue FCU thinks it has the answer with its free iPhone ATM locator. Using augmented reality technology, the credit union’s application lets iPhone users can their phones in any […]
To achieve your growth goals in the year ahead, you'll need to find big ideas and unleash new innovations. But you should start building your budget here first.
Read More about One Thing Every Financial Marketer Must Put in Their Budget Right Now
Get ahead of the enormous change coming to banking and read about transformative artificial intelligence use cases and how to build an AI-first bank.
Read More about Read The Key Strategies for Corporate Banking Leaders
The iPad has yet to come to Spain, but Banc Sabadell is ringing in its own iPad mobile banking app for its customers.
Mobile banking is on the rise and, to make sure customers have the mobile banking tools they need, TD is jumping on the bandwagon.
Take a look at these videos and interactive demos and you’ll swear the future of banking hinges on the marriage of two ideas: “mobile” + “touchscreens.” Commonwealth Bank – 2013 Vision Commonwealth Bank, based in Australia, sees the near future of banking built around interactive touchscreen technologies like Microsoft’s Surface and Apple’s iPad. The Aussie […]
When Apple introduces products, other industries inevitably ask, “What does this mean to me?” For bank marketers, the iPad doesn’t mean much.
Soon enough, every financial institution is going to be on the mobile phone. Credit unions are already buckling up for the new trend.
Mount Lehman Credit Union is calling its mobile banking SMS service 'Textus'. Where did the name come from?