Articles about the latest trends in banking deposits: how banks can reel in more, retain their existing deposit base, deposit marketing tactics, check and cash deposit technology and more.
Pressure on funding costs might ease, but that's not the whole picture. Here are five key points to weigh as the Fed begins lowering rates.
Battle for Bank Deposits Goes Beyond High Rates
Adam Stockton at Curinos discusses the importance of building stronger connections between consumers’ deposit and credit needs, and rethinking how banks build relationships in the future.
Today’s Deposit Battles Demand Personalized Marketing Strategies
Winning the struggle for deposits demands better strategies than banking used in the past. Begin with a better understanding of consumers.
Truist Plays ‘Long Game’ with Gamified Mobile App to Boost Deposits
Truist is gamifying savings and financial education to encourage improvement on both fronts. Here’s the plan for its 'Long Game' mobile app.
What Does It Take to Attract Deposits with a Digital-Only Bank Brand?
Great customer service is key for direct banks and neobanks, but they often fall short. This creates an opening for traditional players that launch digital brands.
JPMorgan Chase Defends Contrarian Branch Strategy as Deposit-Gathering Machine
Startling data shared at investor day shows why the nation’s biggest bank loves both bricks and clicks. Next test: How Chase absorbs First Republic.
As a Deposit Strategy, ‘New Money Only’ Rate Offers Are a Poison Pill
Banks and credit unions looking to attract and retain deposits have better options than 'new money only' rate offers that undermine longstanding relationships.
Are Your Customers As Nervous About Their Deposits As This Gallup Survey Suggests?
A Gallup poll found that half of American consumers are concerned about the safety of their deposits in the bank. But there's more to it.
How a Fintech Called Save Offers Banks Cheap Deposits and Depositors Big Returns
An FDIC-insured bank account with an 8% interest rate? Here's how the fintech, Save, seeks to earn its place next to traditional CDs.
‘It’s Like a Spigot:’ How SaveBetter Helps With Bringing in Deposits
Interest rates are up, and so is competition for deposits. Ponce Bank is one of more than 20 institutions that have partnered with the deposit marketplace SaveBetter to get more funding.
3 Ways to Solve for Credit & Deposit Concentration Risks Even When They’re Not Obvious
Psychographics aren't just for marketing anymore. Such valuable customer insight helps all executives who need to recognize emerging risks.
The Toaster Effect: Free Gifts Can Boost New Account Openings by 15% or More
What free gifts are helping banks and credit unions attract new checking accounts these days? Here's a gallery of giveaways from across the country.
Deposit Stability Matters More Than Low-Cost Money Now
Cheap deposits? That would be great — but being able to hold onto deposits takes higher priority now for financial institutions.
8 Deposit-Raising Tactics You Might Not Be Trying
There are ways for banks to not only retain deposits but even grow without paying higher rates for every dollar.
Deposit Competition Is On, But Should CDs Still Be the Go-To?
Banks and credit unions are vying for consumer deposits and the heated competition is likely to rage on for years.
Now’s the Time to Pick Battles with Fintech Challengers
Challenger and digital-only banks are offering higher yields on savings and deposit accounts, which is proving to be painful for traditional financial institutions. Here's how legacy banks can get ahead, says Kasasa's executive strategist Ryan Walker.
Can Banks Hang On to Low-Cost Deposits as Rates Rise?
It's possible to avoid engaging in a rate war to retain deposits as competition gets fierce, and one community bank offers proof.
Ride the Rate Wave: Deposit Strategies for What’s Next
Many banks are missing out on profit opportunities by sticking to traditional deposit strategies. And they are losing dollars to competitors.
