The Toaster Effect: Free Gifts Can Boost New Account Openings by 15% or More
What free gifts are helping banks and credit unions attract new checking accounts these days? Here's a gallery of giveaways from across the country.
Articles about the latest trends in banking deposits: how banks can reel in more, retain their existing deposit base, deposit marketing tactics, check and cash deposit technology and more.
Banks are over-reliant on new account metrics that don't correlate to profitability. Worse, nearly 70% of new accounts remain inactive after 90 days.
What free gifts are helping banks and credit unions attract new checking accounts these days? Here's a gallery of giveaways from across the country.
Cheap deposits? That would be great — but being able to hold onto deposits takes higher priority now for financial institutions.
There are ways for banks to not only retain deposits but even grow without paying higher rates for every dollar.
Banks and credit unions are vying for consumer deposits and the heated competition is likely to rage on for years.
Challenger and digital-only banks are offering higher yields on savings and deposit accounts, which is proving to be painful for traditional financial institutions. Here's how legacy banks can get ahead, says Kasasa's executive strategist Ryan Walker.
It's possible to avoid engaging in a rate war to retain deposits as competition gets fierce, and one community bank offers proof.
Many banks are missing out on profit opportunities by sticking to traditional deposit strategies. And they are losing dollars to competitors.
Explore the big ideas, new innovations and latest trends reshaping banking at The Financial Brand Forum. Will you be there? Don't get left behind.
Read More about The Financial Brand Forum Kicks Off May 20th
CSI surveyed community bankers nationwide to learn their investments and goals. Read the interactive research report for the trends and strategies for success in 2024.