Articles about the latest trends in banking deposits: how banks can reel in more, retain their existing deposit base, deposit marketing tactics, check and cash deposit technology and more.
Banks are over-reliant on new account metrics that don't correlate to profitability. Worse, nearly 70% of new accounts remain inactive after 90 days.
Faster Access to Funds Could Reshape the Battle for Deposits
As the industry works toward real-time payments, technology is opening the door to a new opportunity: Faster funds availability for small businesses and consumers when they deposit checks.
Deposit Campaigns Can Grab More Dollars with IP Targeting
Cookies are crumbling while deposits are tumbling. A new approach to digital ad targeting has promise for banks and credit unions.
Marketing Boosts Deposit & Loan Growth for Community Banks: Study
As deposit pressure mounts industrywide, a study of banks with under $2 billion of assets makes a case that bigger marketing budgets can help.
Webinar: FedNow – To Send or Not to Send? There Really Is No Question!
Hear Marcell King and Minal Gupta as they discuss the opportunities that FedNow creates for all financial institutions.
Bank of America CEO Brian Moynihan: ‘We Won’t Have a Recession’
Citing spending data from Bank of America’s 68 million customers, CEO Brian Moynihan predicted a soft landing in a newly upbeat economic outlook.
Webinar: How to Promote a High Rate Without Paying One
Learn the strategy used by 600+ institutions across the nation to grow deposits at less than half the cost of alternative funding sources.
What Bankers Should Know About the Alarm Over Brokered Deposits
The debate about banks' use of brokered deposits is missing some important context. Don't let the alarmists derail prudent use of this important funding tool.
Does Banking’s Digital Focus Endanger Deposits?
Digital banking became essential for loyalty when a pandemic made visiting a branch more than undesirable. But is it enough for today?
The Art of Pricing: Growing Loans and Deposits by Optimizing Rates
Banks and credit unions can win more business by using pricing models that take into account everything they know about customers.
Webinar: How Will You Survive the Epic Funding Crisis?
Community financial institutions must take action now to improve and stabilize their balance sheet in order to reduce risk.
SoFi Has Big Plans for the $2B of Deposits It’s Scooping Up Every Quarter
SoFi sure isn’t hurting for deposits. One year in as a bank, this fintech predicts it’ll show a profit for the first time ever, as it plots major loan growth ahead.
The Deposit Strategy Behind Customers Bank’s FDIC Loan Deal
Customers Bank saw a bunch of specialized loans on sale at a 15% discount and a bunch of bankers who could do more. It connected the dots.
Battle for Bank Deposits Goes Beyond High Rates
Adam Stockton at Curinos discusses the importance of building stronger connections between consumers’ deposit and credit needs, and rethinking how banks build relationships in the future.
Today’s Deposit Battles Demand Personalized Marketing Strategies
Winning the struggle for deposits demands better strategies than banking used in the past. Begin with a better understanding of consumers.
Truist Plays ‘Long Game’ with Gamified Mobile App to Boost Deposits
Truist is gamifying savings and financial education to encourage improvement on both fronts. Here’s the plan for its 'Long Game' mobile app.
What Does It Take to Attract Deposits with a Digital-Only Bank Brand?
Great customer service is key for direct banks and neobanks, but they often fall short. This creates an opening for traditional players that launch digital brands.
JPMorgan Chase Defends Contrarian Branch Strategy as Deposit-Gathering Machine
Startling data shared at investor day shows why the nation’s biggest bank loves both bricks and clicks. Next test: How Chase absorbs First Republic.
As a Deposit Strategy, ‘New Money Only’ Rate Offers Are a Poison Pill
Banks and credit unions looking to attract and retain deposits have better options than 'new money only' rate offers that undermine longstanding relationships.
Are Your Customers As Nervous About Their Deposits As This Gallup Survey Suggests?
A Gallup poll found that half of American consumers are concerned about the safety of their deposits in the bank. But there's more to it.
How a Fintech Called Save Offers Banks Cheap Deposits and Depositors Big Returns
An FDIC-insured bank account with an 8% interest rate? Here's how the fintech, Save, seeks to earn its place next to traditional CDs.
‘It’s Like a Spigot:’ How SaveBetter Helps With Bringing in Deposits
Interest rates are up, and so is competition for deposits. Ponce Bank is one of more than 20 institutions that have partnered with the deposit marketplace SaveBetter to get more funding.
3 Ways to Solve for Credit & Deposit Concentration Risks Even When They’re Not Obvious
Psychographics aren't just for marketing anymore. Such valuable customer insight helps all executives who need to recognize emerging risks.
