Banking Transformed Podcast

Banking Transformed Updated Cover ArtAre you prepared to embrace change, take risks and disrupt yourself in response to the digital disruption in banking? Hosted by top 5 banking and fintech influencer, Jim Marous, the Banking Transformed podcast highlights the major leadership and cultural challenges facing the banking industry today. Featuring interviews with some of the top minds in business worldwide, this podcast explores the impact of digital disruption on the future of banking.

It’s Time to Rethink the Innovation Process

FEATURING: Rohit Bhargava, Professor of Global Marketing at Georgetown University
September 17, 2019

The future of innovation is not defined by technology. Innovation is defined by doing something new and different that works. Organizations hoping to succeed in their digital transformation journey must avoid simply adding something new, and consider the elimination of old paradigms.

In this episode, we interview Rohit Bhargava, Author and Professor of Global Marketing at Georgetown University about the importance of innovation and why so many organizations fail because of ‘innovation envy’, not looking outside their own industry or not applying data effectively.

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The Magic of Digital Transformation at Disney

FEATURING: Doug Lipp, Consultant and Author of the Book, “Disney U”
September 10, 2019

Disney is a great example of an organization that has changed tremendously through the years, leveraging data and new technology without forgetting their legacy or relinquishing their brand. At a time when financial institutions are caught between legacy cultures and the demands of a digital consumer, Disney has found a way to integrate modern technology with a personalized human touch. They have accomplished this through strong leadership, innovation, an emphasis on hiring the right people, extensive training and some Disney ‘magic’.

In this episode, we talk to Doug Lipp, consultant and author of the book, “Disney U” about the importance of building a digital culture from the inside-out, leveraging training and continuous reinforcement to encourage a magical mix of modern technology and human engagement.

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Contextual Data is Changing the Future of Banking

FEATURING: Hossein Rahnama, CEO and Founder of Flybits
September 3, 2019

The financial services industry has seen a great deal of disruption from digital-based alternatives. Many of these challengers use advanced technology and expanded data sets to offer apps that provide financial solutions at a lower cost, with less friction and greater personalization than traditional bank or credit union offerings. Toronto-based startup Flybits believes that the best way to compete in the future is not just by developing innovative products and services, but by becoming the repository of choice for data in addition to money.

In this episode, Hossein Rahnama, CEO and Co-Founder of Toronto-based Flybits, discusses how the future of financial services will be based on the ability of institutions to use contextualized insights to enrich consumers’ daily lives inside and outside of banking.

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Abigail Posner profile pictureHow to Humanize Digital Experiences in Banking

FEATURING: Abigail Posner, Director of Strategy for Google
August 9, 2019

In a digital world, consumers can acquire enough information about a product or service on a smartphone or online to make a purchase decision without ever asking a question of a customer service representative or walking into a physical store (branch). Whether a consumer wants to buy a protein bar or new automobile, they can now leverage digital channels at each step of the customer decision journey, bypassing the traditional step-by-step sales funnel behavior.

In this exclusive interview, Abigail Posner, Director of Strategy for Google’s Brand Unit, discusses the importance of having an in-depth understanding of consumers in the digital space and translating these insights into personalized strategies for creative and content development.

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Gary Vaynerchuk profile pictureStatus Quo Is Not an Option

FEATURING: Gary Vaynerchuk, CEO of VaynerMedia
August 2, 2019

Gary Vaynerchuk (Gary Vee) is a serial innovator, social media icon, chairman of VaynerX, and the active CEO of VaynerMedia. He wants you to have a proactive approach to marketing and be willing to disrupt yourself to avoid obsolescence. In this interview, Gary discusses the use of social media, the need for supportive culture and leadership and the importance of a personal brand.

During this interview, you quickly realize that his level of engagement and passion for what he does and communicates is no act for social media. He is a huge believer in the value of hard work, testing new ideas, helping others succeed and disrupting oneself.

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Jeffrey Hayzlett profile pictureLeadership Lessons for Bankers from the Former CMO of Kodak

FEATURING: Jeffrey Hayzlett, former CMO of Kodak
July 26, 2019

In this exclusive interview, Jeffrey Hayzlett, the former CMO of Kodak, discusses the importance of strong leadership, the need for a well-defined culture, and the risk of being passive when your industry is facing massive disruption.

Hayzlett challenges bank and credit union executives to examine their values and behaviors while aligning values with an organization’s overall mission. He also stresses the importance of embracing new technology and the need for leaders to not become passive.

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Jim Marous Profile PictureAbout Jim Marous

Named as one of the most influential people in banking, Jim Marous is an internationally recognized financial industry strategist, co-publisher of The Financial Brand and the owner and CEO of the Digital Banking Report. The Digital Banking Report is a subscription-based publication that provides deep insights into the digitization of banking, with over 150 reports in the digital archive available to subscribers.

As a sought after keynote speaker, author and recognized authority on disruption in the financial services industry, Marous has been featured by CNBC and CNN, Cheddar, The Wall Street Journal, New York Times, The Financial Times, The Economist, The American Banker and has spoken to audiences worldwide. Jim has also advised the White House on banking policy.

You can follow Jim on Twitter and LinkedIn or visit his professional website.