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Banking Can’t Ignore the Gen Z Potential

Gen Z'ers are misunderstood and miscategorized by the banking industry, says Gen Z and Millennial researcher Jason Dorsey. He talks his new book, "Zconomy, How Gen Z Will Change the Future of Business – And What to Do About It" and what financial marketers should improve for the generation.

How to Build a Digital Banking Lifestyle ‘Super App’

It's another case of a legacy bank launching a digital bank — but it's also another success story. In 2017, Emirates NBD launched Liv (and recruited Jayesh Patel to sit at its helm). Only a few years later, it has more than 300,000 users and growing.

Organizations Must Double Down On Innovation Now

Millennials and Gen Z are increasingly turning to non-traditional banking providers for their financial needs. HSBC's Jeremy Balkin wrote a book on how to attract, and retain, these audiences.