Don’t Ignore It: Digital Marketing Is In, But Direct Mail is Thriving Too
A new study highlights direct mail's enduring power in the digital age, driving consumer engagement, trust and purchasing decisions.
Is Banking Consumer Behavior Not Changing at All? One Report Suggests So
A slew of industry reports since Covid suggest customer loyalty is more fluctuating than ever. A 2024 report suggests people aren't changing as much as we think.
From Outside Banking: How Brands Should Weather Consumer Skepticism of GenAI
Could consumer angst around GenAI present a greater threat than internal concerns around the tech advancements?
April Banking People Moves: Who Stayed, Left and Got Promoted
Citi nabbed executives from Merrill Lynch and Blackrock, two CFOs were fired for nefarious reasons, Verve Credit Union recruited a KeyBank veteran and more.
March Banking People Moves: Who Stayed, Left and Got Promoted
Discover announced its new CEO, Morgan Stanley created a new head of firmwide AI role and Navy Federal picks a new COO.
Key Leadership Trends to Embrace NOW
Jacob Morgan shares his groundbreaking research on the top seven leadership trends for 2024 and how they will impact the banking industry.
February Banking People Moves: Who Stayed, Left and Got Promoted
Navy Federal Credit Union is getting a new CEO, Zions Bank moved around its executive team, and Huntington picks up a new CTO.
January Banking People Moves: Who Stayed, Left and Got Promoted
Ally announced a new interim CEO, 1st University Credit Union's CEO retired after nearly 30 years and more.
The Q1 2024 Power 100 Stats are Live!
Did your financial institution make the top lists of banks and credit unions on Facebook, X, YouTube or Instagram? Check out the list to find out!
December Banking People Moves: Who Stayed, Left and Got Promoted
Discover Financial picked its new CEO from TD Bank, an Ally Financial president is retiring in July and more.
November Banking People Moves: Who Stayed, Left and Got Promoted
Two executives left Fifth Third Bank for City National Bank, Goldman Sachs took up some big promotions and more.
October Banking People Moves: Who Stayed, Left and Got Promoted
The head of Ally Financial is retiring, Revolut hired a new CEO for its U.K. operations and more. Stay up to date on the hiring, firing and promoting in banking.
How This Small-Town Bank Boosted Its Video Views on Social Media by 800%
Paducah Bank created a 'social media room' in fall 2022, as part of a strategy to produce more videos and boost community engagement. Here's what it learned along the way.
How 3 Banking Leaders Partnered with Fintechs for Growth
To grow beyond their branch footprints, more banks are launching either BaaS or digital banking brands. As varied as these plans are, they have one element in common.
Digital Marketing Tactics, Trends and Tips to Know About for 2024
How can banks and credit unions make their digital marketing more effective? Get insight from three marketing agencies on the trends they're seeing.
Gallery: The Best Annual Reports from Banks and Credit Unions
Many banks and credit unions showcase their story in glossy annual reports — print, digital and even interactive. Here are two dozen that stand out.
Why More Banks and Credit Unions Are Using Environmental Graphics in Branches
Environmental graphic design is a retail trend that’s made its way into the banking industry. Check out this gallery of examples from bank and credit union branches.
4 Banking CMOs on What’s Working for Them Now
Where are marketers placing their bets in an effort to grow their institutions? Here's the thinking behind a handful of different strategies.
How Affinity Plus Sped Up Its Growth to Its Fastest Level in 10 Years
Give up millions in income by cutting fees. Create ad campaign to attract Gen Z and make up the difference. Is this how ‘Life Math’ works?
An SEO Expert Shares Best Practices, Common Mistakes and Easy Wins
Google's algorithms change frequently, making it difficult for marketers to keep up. This expert advice will help you avoid SEO missteps and get the best results.
The Fun Social Media Campaigns Keeping These Marketers Inspired
Social media can get tedious for bank and credit union marketers. But sometimes a post gets a lot of engagement and re-energizes the team.
The Top U.S. Banks on Instagram for 2023
Instagram is the fourth-largest social media platform in the world and a favorite of marketers worldwide, including those at U.S. banks.
