Search Results: Social Media

Agency rule, currently paused, would halt decisions to boycott 'disapproved' industries, clashing with growing responsible banking trend.

In the post-virus era, social media skills will become an even greater competitive advantage, especially for those selling new services.

Social media is a shifting target for banks and credit unions. The key is a coordinated organic and paid strategy. Here's how to pull it off.

Making virtual contact with 1 or 100 via video platforms can help connect financial institutions to their markets with no coronavirus risks.

Appointment scheduling apps have come into their own as banks and credit unions seek to manage limited branch visits during COVID-19 crisis.

Using addressable marketing with social media in B2B campaigns can prove highly effective with proper identity resolution and segmenting.

Banks and credit unions must start using addressable media across multiple media channels to engage consumers on a true 1:1 basis.

Time is running out for bank and credit union teams that haven't started investing time and resources in finding their digital marketing path.

To win with Gen Z, financial marketers will need different digital marketing strategies for new media channels and a better mobile game plan.

Social media is an important communications tool for banking CEOs, providing a 'voice' to customers, employees, partners and shareholders.

Here's how banks and credit unions must respond to the forces redefining the banking industry in the year to come.

Banks and credit unions should use social media advertising in their marketing mix to boost the ROI of customer acquisition and cross-selling.

Social media reviews are an excellent way to monitor customer experiences, ensuring a real-time analysis of the voice of the customer.

Avidia Bank doesn't limit "social" to just online. Their squad of ten brand ambassadors — called "Smarties" — takes social to the streets.

The credit union movement is built on a mission to serve people of modest means. But does that include the unbanked and underbanked?

According to a global study, your success in digital marketing channels will hinge on three key areas — mobile, social media and email.

The ever-evolving social media landscape requires more people, tools, and technology to facilitate more meaningful social interactions.

Will the growth of PayPal's Venmo encourage other banks and credit unions to use social engagement in digital peer-to-peer payments?

Banks and credit unions need overlook the importance of personality in social channels. Who you are can be as important as what you say.

Here's what Regions did right in the first three months of the year to gain the traction they did on Facebook, Twitter and YouTube.

A study suggests financial institutions need to offer consumers more services on social media channels or suffer the consequences.

12 infographics paint a sobering picture of social media in the banking industry. Generally, consumers just aren't that interested.