PFM 2.0: Reigniting The Personal Financial Management Revolution in Banking
Thanks to the power of data analytics and AI, banking providers can now leverage personal financial management tools in new ways.
Reinventing Loyalty in Financial Services: The Personal Pleasure Principle
The concept of loyalty is changing, thanks to data analytics that help banks personalize services, increase engagement and reward loyalty.
The Forum 2018: Major Trends Rocking the Banking Industry
Technologies like AI, machine learning, voice recognition, VR and data analytics transform how consumers interact with their banks.
Becoming a ‘Digital Bank’ More Than Lipstick on a Legacy Pig
Digital transformation in banking is impossible if you don't overhaul core tech, change back-office processes and embrace data analytics.
Six Changes Bank and Credit Union CMOs Must Make
CMOs are putting their careers in jeopardy if their role doesn't expand into both CX and data analytics. In 2018, CMOs have a simple choice: grow or go.
6 Critical Trends Redefining Marketing in a Digital-First World
Leading organizations today are aligning marketing around a customer journey strategy, leveraging data analytics, and embracing AI.
5 Steps to Jumpstart Your Own Netflix Model in Banking
Banks and credit unions can mirror the success of Netflix by utilizing data analytics to create powerful cross-selling engines.
What Are The Top Digital Marketing Trends and Priorities for 2017?
Research reveals what's most important — CX, data analytics and content marketing — and how should you allocate your budget.
Managing Marketing Audiences With a Segmentation Strategy
The explosion of data analytics in financial marketing places new emphasis on automation, hinging on audience segmentation.
Will Bank Marketers Be Replaced By Robots?
Does data analytics and automation threaten marketers' future job security? Do mathematical algorithms trump human judgment in the Digital Age?
What Banking Can Learn from The World Series
Advanced data analytics has changed history in baseball. Banking can use the same approach to win customers and drive satisfaction.
Banking’s One-to-One Future is Finally Possible
Becoming a cognitive bank build around advance data analytics is the best way to achieve the promise of one-to-one customer relationships.
Lessons Pokémon Go Can Teach the Banking Industry
What lessons about technology adoption, gamification, data analytics and engagement can banking learn from this mobile app?
5 Critical Digital Marketing Issues Facing Banking Execs
The big issues on financial marketers' minds this year: mobile advertising, personalization, martech, data analytics and (of course) marketing ROI.
Becoming the Amazon of Banking
The power of data analytics is the foundation for banks and credit unions to win the digital customer in the future.
Using Artificial Intelligence to Personalize Communications
Data analytics and artificial intelligence (AI) have the potential to transform data into highly personalized communication instantaneously.
Marketing Must Evolve or Banks Face a ‘No-Growth Death Spiral’
Banks that don't fundamentally reevaluate and retool their approach to marketing strategy, budgets, ROI and data analytics are doomed.
Bigger Challenges & New Priorities Face Banking Industry
Today's banking challenges require investment in core systems replacement, digital channels and data analytics to ensure competitiveness.
Reimagining Retail Banking
Financial marketers need to wake up to the digital revolution, and swap branch-based thinking with a new vision that embraces data analytics.
Your Customers Want Everything Fast and Easy. Can Banks Deliver?
MeridianLink's Devesh Khare shares key strategies for banks to satisfy consumers' escalating expectations -- and growing impatience.
Getting Ready for Tomorrow: Practical Steps to Digital Maturity
This webinar from MeridianLink® will explore practical steps to achieve digital maturity, tailored to the unique pace and needs of your FI.
5 Critical CX Strategies to Drive Growth and Build Loyalty
Customers are quick to delete or scroll past messages that aren’t personalized, even as they expect faster response times – in every channel.
