The Future is All About the Data
Here is an essay on the future of banking from one of Europe's foremost authorities on the financial industry.
Data Analytics in Banking
Articles about data analytics in banking, including data analytics tools, big data, how to leverage data to personalize the digital banking experience, and other advanced data analytics strategies to drive business decisions.
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8 Mistakes That Will Guarantee AI Fails at Your Bank
Common missteps — trying to solve too simple tasks with AI, not appreciating the human element — will all cause your AI projects to flop.
Popular Articles within Data Analytics in Banking:
Consumer Trust in Global Financial Institutions: Better, But Still Bad
Trust in global financial institutions remains negative overall, but consumer sentiment held steady for the last quarter. At least things aren't getting any worse.
Mining the CFPB Complaint Database to Improve Your CX
Sallie Mae learns a hard lesson in the importance of customer experience analytics. If they had been paying attention, they could have seen all their CX problems coming.
Most Bank Customers Think They Pay Little or No Fees
In an ABA survey of US consumers, 65% say they pay less than what it costs for gallon of gas. 55% say they pay nothing at all.
Consumers Slow to Forgive Financial Industry’s Sins
Banks plagued by scandals have helped turn the financial sector into the least trusted industry for the third straight year.
Big Data and Credit Unions: Machine Learning in Member Transactions
Can credit unions really make big data work? Or will big data's promise and potential remain out of reach for most financial cooperatives?
4 Ways Banks Alienate Their Small Business Customers
Banks can nurse their tenuous relationship with small businesses owners by avoiding these four common issues that drive them away.
Banks’ Power to Mine Data Frightens, Intrigues Consumers
When does data analytics cross the line? Consumers worry this commonplace practice might become an invasion of privacy.
Consumers Descend From Debt Mountain
Consumer lending has improved, but the outlook remains muted due to high home loan-to-value.
Should Financial Marketers Measure Net Promoter Scores?
Marketers like the simplicity of net promoter scores. But do these numbers correlate with business performance orr are there other metrics?
The Empty Promise Of Big Data
An analytics expert outlines why financial marketers should dodge the “big data” trap and dump the term completely. A good discussion ensues.
Big Data: Big Opportunity In Banking… Or Big B.S.?
Will big data transform the future of financial marketing? Or will banking get crushed by a crippling tidal wave of information?
Is Banking Really Ready For Big Data?
Financial marketers had better master advanced data analytics, or the promises of the red hot "big data" trend could pass them by.
Google Trends Reveal Banking Insights, Social Media Zeitgeist
Using Google Trends, bank and credit union marketers can find a wealth of information right at their fingertips.
Reimagining Retail Banking
Financial marketers need to wake up to the digital revolution, and swap branch-based thinking with a new vision that embraces data analytics.
One In Five Consider Switching Banks, But Obstacles Hold Them Back
What's stops people from switching banks more than they do? And what can financial marketers do about it? This report has the answers.
Big Study Examines Retail Banking Channel Preferences
Cisco has released findings from a broad, multi-channel study, gauging consumer preferences for branches, mobile, video and social.
Despite Turbulent Year, Consumers Are More Satisfied With Banks & Credit Unions
People say they are more satisfied with banks, and are less likely to switch when compared with last year. Are things turning around?
Google’s Data Uncovers Consumers’ Financial Concerns Despite Economic ‘Recovery’
Is the financial recession over? Apparently not, according to what banking consumers are searching for on Google.
No Loyalty: Bank Customers May Snap If Slapped With More Fees
One more bank fee may be all it takes to get people to switch. Just big talk, or will customers really walk?
How Many Facebook Fans Can Financial Institutions Expect
A study comparing Facebook likes to asset size and customer and member base for 20 banks and 20 credit unions.
People Switching Banks More Often, Study Reveals Surprise Reasons
Bankers assume people switch over service, rates or fees, but those aren't the #1 reason. Banks should know why.