
Matt Doffing
Matt Doffing is a personal finance nerd who loves digging into game-changing strategies that help consumers while driving revenue growth for financial companies. Strategy is his passion; content and storytelling are his forte.
Articles written by Matt Doffing

Why Square and SoFi’s Crypto Push Should Worry Community FIs
Community institutions are missing the biggest crypto threat, and it’s not some fringe finance play. Square and SoFi will use it to revolutionize the uncollateralized lending market for consumers and business.

If You Think Bitcoin Is Just for Speculation, You’re Already Falling Behind
Your customers aren’t just holding Bitcoin anymore; they’re beginning to use it. Here’s how three financial leaders and their institutions are rethinking Bitcoin now.

How Arizona Financial Launched BNPL Inside Its Mobile Banking
Arizona Financial Credit Union saw thousands of transactions flowing to buy now pay later providers. So it created its own platform and generated tens of thousands in BNPL loans.

BaaS is Back: What Does Strong Sponsor Banking Look Like in 2026?
What does it take to build a sponsor-banking program in 2026? Here’s how a trailblazer in the new age of embedded finance built partnerships that triple in size.

Want Lower CD Expense? Fix Your DDAs First
Are deposits costing your bank too much? Here’s how nine community institutions used DDAs to lower their CD expense.

Who Will Fill the SMB Lending Gap? One Credit Union Says: We Can
A surge in entrepreneurs is reshaping the SMB lending market. Here’s the story of the California credit union pioneering large-scale lending to small and medium-sized businesses.
