What the Data-Driven Bank of the Future Looks Like
Banks will make better use of data — theirs and other's — to enhance decision making, automate processes and personalize CX. Here's how they can get
Articles by Bryan Yurcan
Why Banks Need Real-Time Loan Data to Survive a ‘Credit Recession’
In a recession, the need for better loan decisioning is crucial, both for risk control and to meet expectations for instant credit
Capitalizing on the ‘Pay with Points’ Credit Card Rewards Trend
Credit card reward points, historically limited to specific purchases, are becoming a type of currency, a trend that could boost card
Credit Card Rewards Would Be Collateral Damage in ‘Durbin 2.0’ Bill
The Durbin Amendment is blamed for the near elimination of debit card rewards. A new Durbin bill could do the same for credit card
Dave’s CMO Breaks Down the Neobank’s Digital Marketing Strategy
The fintech marketer shares how the neobank uses real-time personalization to help overcome traditional institutions' trust
Which Neobanks Will Survive In the Future?
A sharp funding pullback threatens the existence of even well-known neobanks. Here's what a shakeout could mean for traditional
Banks’ Digital Transformation Pace Is Too Slow for Consumers
People increasingly demand excellent digital experiences from all businesses, but many banks have fallen behind with their digital
Four Essential Tech Trends Changing Banking in 2022 and Beyond
Banks need to be looking at cutting-edge AI that anticipates customer needs, robotic branch assistants and prepare for metaverse
What Klarna’s Cratering Valuation Means for BNPL’s Future
Buy now, pay later was a wave that never crested, until now. Market saturation, regulation and a possible recession are dragging it down.
How to Improve Data-Driven Personalization in Banking
Nearly all marketers know they need to personalize, but few are sure of their ability to do so. It doesn't require AI, but data is
Inside the Digital Marketing Strategies of Neobanks Revolut, Monzo
An analysis of the strategies of the two neobanks reveals ideas banks and credit unions can use to improve their digital marketing
Consumers Expect Financial Advice: Banks Are Falling Short
If advice is the cornerstone of retail banking's future, there's a problem. New data finds consumers are not impressed with big U.S.
How Banks Can Shed Light on the ‘Black Box’ of AI Decision-Making
The competitive pressure for banks to increase use of AI is running smack into growing pushback over model bias. 'Explainable AI' can
Chatbots’ Future in Banking: Supporting Employees And Improving CX
More nuanced now, thanks to AI advances, chatbots increasingly work in concert with humans to serve customers and even train
Surging Digital Wallet Use Threatens Traditional Credit Card Market
With consumers using digital wallets at a much higher rate, it's critical for banks and other card issuers to remain 'top of
How Banks Should Fix Their Poor Digital Onboarding Experience
Friction leads to high abandonment. One way banks and credit unions can improve digital onboarding is to streamline the
Banks Tap Fintech Partners to Address Embedded Banking Threat
Formerly foes, fintechs now can be a lifeline through partnerships that enable banks to deliver banking-as-a-service and embedded
Solving the Marketing & Sales Attribution Dilemma in Banking
Multiple banking channels make attribution even more of a headache, leading to subpar sales and conflicts. Here's how to calm things
Banks Can Look to Partnerships, Niche Markets to Succeed in BNPL
To avoid ceding the fast-growing buy now, pay later market to a few aggressive fintechs, banks should focus on partnering and niche
Neobanks’ Growth Comes at a Cost: What it Means for Traditional Banks
The proliferation of neobanks raises questions about customer cost of acquisition and profitability, with implications for traditional
How Banks Can Use Prepaid Technology to Innovate Like Fintechs
Banks often regard prepaid cards as high risk/low reward. In fact, prepaid technology is now being used to create digital products
AI in Banking: Top Priorities for 2022 (And Beyond)
Tapping AI's banking potential has barely begun, but its impact on CX, operational efficiencies, and lending will be profound.