What Gen X, Gen Y Think About Their Financial Situation
Banking only works when financial institutions understand customers and their needs. Gen X and Gen Y differ, and here's why.
Search Results: future of banking
This Danish Bank Branch Is Beyond Cool
In the Danish market, Jyske Bank has introduced a whole new way of delivering financial services, using the theme “Jyske Differences.” Jyske says its “blazing new trails in interior design” with its branches, something that’s hard to argue with after you watch this video: Jyske’s bank of the future is as imaginative as what Umpqua […]
NAB’S UBank: A Cautionary Tale in Social Media
To support the launch of its new online self-service offering, UBank, NAB created a blog at myfuturebank.org. But the bank closed the blog earlier this month after one of its employees posted comments posing as a legitimate customer. At first, the impostor denied he was a bank employee, but forensic internet analysis proved that all […]
BNZ’s “Out of the Box” Brand
The Bank of New Zealand, now known simply as BNZ, has been doing some interesting things with their brand lately. They’re retailing off-the-shelf financial products – literally, in boxes. They’ve got an intensive mass-media campaign starring a herd of animated piggybanks. And to cap it all off, they just rolled-out a fresh, new logo. Out […]
WaMu: “A Trillion Dollars! Whoo Hoo!”
Washington Mutual Credit Union (WaMu) joined Chase's squad, and with the new merger, launched a new ad campaign to announce the news.
An Interactive Virtural Tour of BankWest’s Cool Branches
Interactive branches may be the way of the future. Check out BankWest's new virtual tour tool on its website.
Look at Bangor Savings Bank’s Brand Identity
The brand identity for Bangor Savings Bank illustrates many important principles of financial branding – consistency and focus among them.
Bank Picks Historic Town Symbol As New Name
Local banks are always privvy to a location-based name and logo. But, a brand based on a single community can choke out growth opportunities.
Leesport Bank Unites Divisions Under ‘VIST Financial’
Leesport Bank is consolidating seven different banking divisions under its one brand. Here's the marketing plan behind the move.
Omaha Bank’s New Branch Concept Includes ‘Virtual Koi Pond’
First National Bank of Omaha has unveiled a new retail prototype at its new Shadow Lake Towne Center branch. Features include a “virtual Koi pond” that directs customers to interactive kiosks where they can conduct transactions or get information on products and services. The interactive floor display seems to be based off of technology from […]
Pittsburgh Teachers Becomes ‘Riverset’ Credit Union
This credit union is revamping its name and logo with a rebranding. But, that's not all members should expect to change.
Two Fewer ‘First Federal’ Banks
Two banks sharing the same name decided to shed their old 'First Federal' monikers. One is in Iowa, and the other Indiana.