How to Create an Inclusive Digital Experience

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FEATURING: James Deignan, Inclusion and Accessibility Specialist at Texthelp and Jeff Wissel, Director of the office of customer accessibility at Fidelity Investments

Inclusive and accessible digital experiences are more important now than ever before.

61 million adults in the US live with a disability and the average American reads to a 7th/8th grade level. Are your digital platforms, content, campaigns and social media posts easily accessed and understood by all? Or are you excluding huge portions of your online audience?

We are very fortunate to have James Deignan, Inclusion and Accessibility Specialist at Texthelp and Jeff Wissel, Director of the office of customer accessibility at Fidelity Investments on the Banking Transformed podcast. We will discuss the rationale and benefits of ensuring that websites, social media and customer engagement are accessible and inclusive.

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Episode Sponsor

Texthelp are leaders in digital inclusion and accessibility software with products used by over 40 million users. ReachDeck offers an all-in-one solution to help financial organizations improve the accessibility, readability and reach of websites and online content.

For more information or a free scan of your website visit our website.

About the Banking Transformed Podcast

In each Banking Transformed podcast, host Jim Marous has candid conversations with the world’s foremost leaders on what it takes to transform financial institutions during an age of digital disruption. His guests discuss technology, channels, innovation, customer experience, leadership, culture and competitive forces that are changing the banking industry faster than ever before.

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Jim Marous Profile PictureNamed as one of the most influential people in banking, Jim Marous is an internationally recognized financial industry strategist, co-publisher of The Financial Brand and the owner and CEO of the Digital Banking Report. The Digital Banking Report is a subscription-based publication that provides deep insights into the digitization of banking, with over 150 reports in the digital archive available to subscribers.

As a sought after keynote speaker, author and recognized authority on disruption in the financial services industry, Marous has been featured by CNBC and CNN, Cheddar, The Wall Street Journal, New York Times, The Financial Times, The Economist, The American Banker and has spoken to audiences worldwide. Jim has also advised the White House on banking policy.

You can follow Jim on Twitter and LinkedIn or visit his professional website.