Banking Transformed Webinars


The Banking Transformed webinar series looks at the challenges and solutions that are impacting the banking industry to create improved consumer experiences and more efficient creation and delivery of products and services. Hosted by top 5 banking industry influencer Jim Marous, these webinars help financial services executives at all levels create successful strategies and tactics during disruptive times.

Jim Marous is an internationally recognized financial industry strategist, co-publisher of The Financial Brand, owner and CEO of the Digital Banking Report, and host of the top 5 podcast Banking Transformed.

From Results Reporting to Storytelling: The Real Truth of Marketing Results

acxiom logoIn this session, financial services marketers will learn how to turn results into a story that can garner additional dollars and organizational focus on the success.

Creating a Better Business Banking Experience for the Post COVID-19 World

Phase5 logoDuring this live webinar, Phase 5 will reveal the findings from its first ever “State of the US Business Banking Experience” survey, a proprietary study which identifies and measures the critical factors that drive loyalty by surveying small business owners about their perceptions of their bank about innovation, UX, CX and customer centricity.

Words Matter! How to Supercharge Customer Communications with AI

epsilon logoMaking an emotional connection with customers differentiates your customer experience! How you communicate with your customers – even in those challenging, highly regulated transactional, servicing and marketing communications is critical to increasing customer loyalty and share of wallet.

Improving Financial Services for Women

acxiom logoWomen have been locked out of financial discussions for many years across many cultures. Based on recent research by Acxiom — including a consumer survey and interviews with financial services executives — this webinar will help you identify very different sets of preferences and behaviors between genders.

Customer Engagement Tactics in the Age of Pandemic Banking

coconut_logoWhether your organization is moving to an appointment-only model for in-branch visits or providing remote access to advisors through video or phone conferencing, this webinar will show you how customer expectations and the engagement landscape will continue to change.

How COVID-19 Heightens the Need for Digital Solutions in Banking

finn-ai-logoIn this webinar, Jim Marous, Co-Publisher of The Financial Brand and Jake Tyler, CEO of Finn AI discussed the short and long term impact of COVID-19 and how it will ultimately change the way consumers relate to their banks.

Scaling Financial Customer Service and Advice Amid Covid-19 Chaos

How do you retool your contact center and branch offices to deal with this tsunami and scale high-quality service and advice across your customer-facing workforce? The answer lies in self-service automation, human augmentation, digital engagement, and real-time conversational guidance for service and sales staff.

Improving Digital Banking Experiences in a New Consumer Reality

epsilon logoThis on-demand webinar examines the importance of a strong data strategy on the success of digital transformation initiatives, and shares key insights and best practices to ensure your data is ready for a post COVID-19 world.

How to Connect with Consumers Across Devices Post COVID-19

epsilon logo

Many financial brands are falling short on their ability to measure impact on marketing performance, increase customer lifetime value, and — most importantly — message the right person. Don’t let COVID-19 disrupt your customer interactions. We invite you to explore solutions to reaching them across devices and with the right message, now and for their lifetime.