Top 100 Banks Using Social Media

By Jeffry Pilcher, CEO/President and Founder of The Financial Brand

Subscribe to The Financial Brand via email for FREE!

The top banks using social media ranked by their overall Power 100 score for the second quarter of 2016. If you think your financial institution should be listed here and it isn’t, please click here.

Power 100 Main Menu More Info Add Your Institution

Related Power 100 Rankings for This Quarter:

Power 100 Ranks - Banks Q2 2016

#	Bank	Area	Facebook Likes	Twitter Followers	YouTube Views
1	State Bank of India	IN	5,576,835	641,046	14,817,909
2	Wells Fargo	USA	923,415	236,751	48,528,731
3	Capital One	USA	4,088,235	143,006	24,883,971
4	BofA	USA	2,344,316	447,313	22,608,487
5	Yes	IN	3,451,104	1,041,725	100,487
6	GT Bank	NIG	3,824,162	613,723	2,472,113
7	Citi	USA	1,085,345	870,277	19,726,888
8	ICICI	IN	4,729,400	101,000	9,246,852
9	Chase	USA	3,873,921	321,319	5,952,912
10	TD Bank	CAN	685,265	95,392	40,474,458
11	Axis	IN	3,205,323	110,654	7,400,737
12	Maybank	MAL	1,920,393	113,154	15,254,626
13	HDFC	IN	2,316,446	85,267	6,902,743
14	RBC	CAN	372,077	79,533	20,627,000
15	Goldman Sachs	USA	31,000	521,626	6,170,207
16	Emirates NBD	UAE	584,683	74,892	16,444,448
17	Kotak Mahindra	IN	649,668	119,703	14,549,529
18	Natwest	UK	326,639	71,346	13,634,963
19	CIBC	CAN	328,681	109,415	15,826,430
20	Credit Suisse	CH	84,394	227,071	13,424,123
21	Deutsche	DEU	101,947	543,402	4,336,770
22	CIMB	MAL	1,401,961	113,056	5,524,085
23	Barclays	UK	574,250	178,107	10,495,553
24	Santander (UK)	UK	252,650	40,123	16,006,713
25	IDBI	IN	1,404,767	56,981	2,500,260
26	Commonwealth	AUS	706,579	71,847	8,120,767
27	Bank of the Philippine Islands	PHP	1,126,445	49,790	3,990,992
28	DBS	SG	587,043	17,100	9,364,932
29	USAA	USA	918,129	103,302	927,673
30	Scotiabank	CAN	670,389	83,590	6,038,300
31	FNB	SA	792,656	63,611	498,874
32	HSBC	UK	160,690	25,115	7,553,038
33	US Bank	USA	226,155	27,800	11,774,026
34	FirstBank	NIG	905,751	159,281	106,401
35	UBank	AUS	373,263	156,671	1,271,023
36	UBS	UK	67,118	222,330	5,548,101
37	KCB	KEN	611,907	147,387	1,668,158
38	Standard Chartered	UK	257,632	37,261	9,032,931
39	Access	NIG	926,925	119,695	0
40	UBL	PAK	1,239,778	168	1,415
41	Fifth Third	USA	162,358	32,241	8,335,640
42	Stanbic IBTC	NIG	292,692	143,096	2,080,220
43	United Bank for Africa	NIG	847,462	40,731	498,205
44	Mashreq	UAE	581,050	34,779	3,468,080
45	ANZ	AUS	267,947	87,662	3,487,011
46	ASB	NZ	147,316	18,232	7,124,529
47	Tangerine	CAN	74,444	31,017	7,501,736
48	Co-operative Bank	KEN	641,667	89,919	704,404
49	Absa	SA	238,721	56,378	3,301,429
50	Lloyds	UK	120,965	78,653	2,105,106
51	First City Monument	NIG	835,388	24,333	79,224
52	Diamond	NIG	491,400	104,844	558,747
53	Equity	KEN	545,207	82,610	120,436
54	Nedbank	SA	161,567	75,152	2,939,259
55	NAB	AUS	157,318	50,057	3,921,896
56	Federal	IN	421,751	3,027	3,327,053
57	Regions	USA	229,954	19,165	4,424,769
58	Zions	USA	25,014	3,020	5,534,562
59	Bank of Montreal	CAN	105,856	41,576	5,033,729
60	Co-Operative Bank	UK	14,435	14,500	7,020,220
61	Standard	SA	73,677	75,467	2,080,220
62	OCBC	MAL	619,504	17,195	638,588
63	Allied Irish Bank	IE	63,590	36,206	4,200,246
64	BMO Harris	USA	73,614	10,620	5,697,673
65	RAKBANK	UAE	198,584	40,480	3,287,993
66	Capitec	SA	220,584	35,556	1,655,344
67	PNC	USA	262,971	15,300	2,912,458
68	Bank of Ireland	IE	41,955	22,198	3,940,154
69	Sterling	NIG	507,111	25,886	210,605
70	Westpac	AUS	187,447	45,100	2,311,143
71	Fidelity	NIG	233,835	69,922	915,965
72	TD Bank	USA	203,625	39,301	883,406
73	Hong Leong	MAL	247,301	7,005	1,758,585
74	M&T	USA	77,762	6,930	3,508,752
75	Santander (US)	USA	88,481	3,293	2,992,567
76	Virgin Money	UK	61,505	55,782	1,283,950
77	Barclays	KEN	221,869	53,429	151,035
78	SkyeBank	NIG	255,167	26,747	519,307
79	ANZ	NZ	102,080	15,671	1,873,402
80	Silicon Valley	USA	4,633	20,215	1,144,307
81	Seylan	LKA	359,976	3,184	84,488
82	Union	NIG	213,029	46,730	99,241
83	Capital One 360	USA	99,424	48,396	174,184
84	Ally	USA	168,003	23,716	302,034
85	BNZ	NZ	37,435	15,215	2,281,733
86	Investec	SA	21,888	17,619	2,394,180
87	Huntington	USA	133,514	11,796	1,680,841
88	Chase	KEN	86,973	46,614	279,092
89	NDB	SRI	328,495	832	41,606
90	FGB	UAE	156,448	25,537	759,900
91	Bank of Queensland	AUS	33,104	7,717	2,386,428
92	RBS	UK	91,940	41,626	544,445
93	Eastern	USA	18,074	3,317	2,685,565
94	Umpqua	USA	46,870	7,001	2,141,184
95	Simple	USA	100,059	46,865	0
96	BBVA Compass	USA	108,683	10,080	699,660
97	SunTrust	USA	63,901	7,912	362,028
98	National Bank of Canada	CAN	49,145	6,361	1,468,114
99	RBS Citizens	USA	133,041	16,886	27,157
100	I&M Bank	KEN	115,793	18,760	245,078

Note: All data pulled on June 29, 2016.

Don't miss The Financial Brand Forum 2019, the biggest and fastest-growing annual conference for senior-level executives in the banking industry. Join 2,000+ of the best and brightest in banking April 15-17, 2019 at Caesars Palace in Las Vegas. Banks and credit unions that register now save $1,105.00 and pay nothing until next year!