Is a rebrand in your future? Don’t do anything without this list of five must-ask questions.   GET THE LIST

Top 100 Banks on YouTube

The top 100 banks on YouTube ranked by their number of all-time video views for the first quarter of 2017. If you think your financial institution should be listed here and it isn’t, please click here.

Power 100 Main Menu More Info Add Your Institution

power_100_by_unmetricRelated Power 100 Rankings for This Quarter:


Note: Negative YouTube views occur when a credit union deletes videos from its channel. All views associated with any deleted video are removed from the channel’s aggregate view total. This happens quite frequently with YouTube accounts maintained by larger institutions.

YouTube Ranks - Banks Q1 2017

#BankAreaYouTube ViewsNew Views in Q1 2017Chan. Subs.
1 State Bank of India IN 46,050,066 15,079,915 49,224
2 BofA USA 44,617,291 1,723,008 66,297
3 Capital One USA 42,741,642 -11,824,565 20,051
4 TD Bank CAN 42,468,497 160,053 19,774
5 Wells Fargo USA 35,405,210 -99,107 66,506
6 RBC CAN 26,552,026 2,407,440 8,843
7 Emirates NBD UAE 25,096,556 980,557 8,296
8 Maybank MAL 22,857,571 1,554,160 27,657
9 Santander (UK) UK 21,569,582 125,111 12,468
10 Chase USA 20,462,312 6,231,413 10,064
11 Citi USA 19,710,382 -20,378,354 25,455
12 Kotak Mahindra IN 19,530,104 735,418 6,481
13 CIMB MAL 18,641,685 8,066,811 5,500
14 Credit Suisse CH 14,120,705 374,504 10,950
15 Deutsche DEU 13,856,253 5,603,139 8,271
16 UBS UK 13,214,000 3,090,461 11,018
17 CIBC CAN 12,898,298 633,626 5,882
18 DBS SG 12,670,586 822,962 6,630
19 Standard Chartered UK 12,379,310 2,378,366 11,089
20 ICICI IN 12,119,945 1,264,003 10,559
21 Co-Operative Bank UK 12,101,040 17,979 0
22 Commonwealth AUS 11,313,832 889,880 7,619
23 Axis IN 10,974,125 1,962,037 9,142
24 Tangerine CAN 10,953,520 1,361,527 3,942
25 NAB AUS 10,314,161 1,942,403 3,874
26 Ally USA 10,027,611 3,320,467 3,526
27 Barclays UK 9,921,417 144,488 7,445
28 Goldman Sachs USA 9,447,024 520,186 34,885
29 HSBC UK 8,469,696 2,324,514 13,334
30 Natwest UK 7,932,282 2,278,322 8,403
31 Nedbank SA 7,418,037 1,911,251 4,003
32 Bank of Montreal CAN 7,366,505 892,204 2,269
33 ASB NZ 7,338,626 120,770 4,439
34 ANZ AUS 7,267,487 1,835,724 7,258
35 TCF USA 7,055,489 1,199,577 839
36 Bank of Ireland IE 6,956,262 883,911 2,303
37 Mashreq UAE 6,521,887 8,379 2,189
38 IndusInd IND 6,491,996 9,647
39 HDFC IN 6,425,949 -1,455,714 16,425
40 Allied Irish Bank IE 6,084,710 733,135 5,267
41 BDO PH 6,040,931 250,649 3,479
42 Zions USA 5,776,416 90,416 8,900
43 Scotiabank CAN 5,723,415 -1,473,320 6,596
44 Regions USA 5,092,373 156,323 1,474
45 Santander (US) USA 4,767,053 1,587,218 1,749
46 Bank of the Philippine Islands PHP 4,516,575 60,489 3,401
47 Absa SA 4,402,421 20,297 4,613
48 Fifth Third USA 4,254,101 6,235 0
49 Hong Leong MAL 4,218,261 2,087,128 680
50 RAKBANK UAE 4,179,546 11,057 2,060
51 GT Bank NIG 3,837,145 203,582 6,702
52 KCB KEN 3,825,848 392,665 2,554
53 BMO Harris USA 3,741,150 -2,685,684 2,161
54 Federal IN 3,727,629 13,115 2,008
55 USAA USA 3,717,051 50,400 17,573
56 Investec SA 3,669,836 723,921 2,644
57 BBVA Compass USA 3,663,025 2,324,535 776
58 Westpac AUS 3,320,885 544,973 0
59 Eastern Bank USA 3,248,122 427,525 251
60 US Bank USA 3,155,013 -15,727,264 2,097
61 Zenith Bank NIG 2,745,827 378,194 1,302
62 Stanbic IBTC NIG 2,733,268 342,621 4,598
63 Standard SA 2,712,317 321,670 4,584
64 IDBI IN 2,682,024 141,867 5,330
65 PNC USA 2,656,515 488,033 2,419
66 Bank of Queensland AUS 2,399,775 4,082 469
67 M&T USA 2,373,278 -714,419 0
68 Bank of Melbourne AUS 2,270,629 876,809 392
69 ANZ NZ 2,209,473 -3,205,512 2,371
70 Umpqua USA 2,194,575 3,151 599
71 BNZ NZ 2,191,405 -92,645 770
72 Security PHI 2,093,236 5,533
73 Lloyds UK 2,082,036 46,709 5,056
74 UBank AUS 1,989,572 6,476 1,326
75 Capitec SA 1,957,872 550,760 7,178
76 TD Bank USA 1,848,509 3,585
77 National Bank of Canada CAN 1,779,092 24,039 519
78 Virgin Money UK 1,374,765 40,989 1,522
79 Silicon Valley USA 1,349,175 28,975 7,224
80 First National of Omaha (NE) USA 1,317,359 4,728 1,868
81 Westpac (NZ) NZ 1,003,628 33,040 1,283
82 Bendigo AUS 925,665 5,530 712
83 OCBC MAL 881,618 1,442 139
84 Co-operative Bank KEN 874,882 -11,212,360 368
85 Huntington USA 870,942 684,346 519
86 FNB SA 848,330 -121,943 4,407
87 RBS UK 812,368 86,565 1,576
88 ING Groep NL 803,040 23,076 759
89 Bankwest AUS 770,415 446,538 223
90 FGB UAE 762,616 746 150
91 Diamond NIG 751,834 204,422 1,976
92 Kiwibank NZ 709,730 34,386 524
93 First Direct UK 695,210 7,499 1,178
94 CFC Stanbic KEN 626,664 99,622 393
95 Sainsbury UK 623,570 2,632 228
96 Bank of Hawaii USA 591,733 246,808 169
97 Fidelity NIG 561,902 20,325 847
98 SkyeBank NIG 547,462 4,759 738
99 FirstBank USA 544,014 18,651 336
100 United Bank for Africa NIG 518,893 7,260 1,535


Note: All data pulled on March 31, 2017.

All content © 2017 by The Financial Brand and may not be reproduced by any means without permission.

Digital Banking Report | 2017 Marketing Trends

Speak Your Mind

*

Show Comments