Credit & Debit Cards
The latest articles, webinars, podcasts, and reports on credit and debit cards, including contactless cards, virtual credit cards, rewards cards, mileage programs, travel points, cash-back loyalty incentives, balance transfer offers, rates/APRs, and other marketing strategies issuers can use to open more card accountholders.
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Articles
![How Consumers Are Juggling Optimism and Pessimism in their Financial Futures](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2025%2F01%2Fspending-habitsz.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
How Consumers Are Juggling Optimism and Pessimism in their Financial Futures
Facing economic uncertainty in 2025, Americans are recalibrating their financial strategies to fit an unpredictable future.
![How MasterCard Visa AmEx Will Lean into Innovation in 2025](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2025%2F01%2Fwhat-to-watch-at-top-4-us-card-companies-in-2025.jpeg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
How MasterCard, Visa, AmEx Will Lean into Innovation in 2025
As newcomers and big techs flood into payments, the “classic” providers aim to keep ahead of the pack.
![Beyond Old School Marketing Mastercard and Others Lean Into Immersive Experiences](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2025%2F01%2Fthe-louvre.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
Beyond Old School Marketing: Mastercard and Others Lean Into Immersive Experiences
Both companies reject traditional loyalty programs in favor of building “brand affection” through authentic engagement.
![2025 Will Be the Year of the Credit Card](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2025%2F01%2F2025-year-of-the-credit-card.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
2025 Will Be the Year of the Credit Card
Credit cards are increasingly the lion’s share of new account openings, eclipsing checking and saving accounts. How can you leverage card demand for growth?
![How Leading Credit Card Apps Are Adding Features to Boost Spending](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2025%2F01%2Fcredit-card-mobile-apps-synching-with-digital-wallets-for-max-convenience.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
How Leading Credit Card Apps Are Adding Features to Boost Spending
More credit cardholders want their phones to be the hub for managing their finances — and top banks are happy to oblige.
![Payments in 2025 5 Strategic Priorities for Bank Execs](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2024%2F12%2Fpayments-in-2025-5-strategic-priorities.png&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
Payments in 2025: 5 Strategic Priorities for Bank Execs
The widespread adoption of digital payments is not just a shift in channels or platforms. It may represent an existential threat to retail banking.
Webinars, Podcasts, Reports
![Unpacking Credit Card Challenges and Opportunities for Growth](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2024%2F08%2FCraig-LaChapelle-Josh-Turnbull.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
Unpacking Credit Card Challenges and Opportunities for Growth
Josh Turnbull, VP of Card and Banking Strategy, and Craig LaChapelle, VP of Market Development at TransUnion discuss the marketplace changes in the credit card industry that will drive the future of payments.
![Supercharge Your Credit Card Program](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2024%2F07%2Felan-supercharge-card-program-report-800x419-1.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
Supercharge Your Credit Card Program
Learn how outsourcing your credit card program with the right partner can revitalize your program in this report from Elan Credit Card.
![The Digital Solution for Prepaid Incentive and Reward Cards](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2024%2F05%2F2024-06-12-cpi-digital-solution-for-cards-Demand.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
The Digital Solution for Prepaid, Incentive and Reward Cards
Join experts from CPI Card for an informative webinar to learn where digital cards are today and what they will look like in the future.
![Navigating Credit Card Issuing in an Uncertain Economic Environment](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2024%2F04%2F2024-05-08-elan-navigating-credit-card-issuing-Demand.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
Navigating Credit Card Issuing in an Uncertain Economic Environment
Learn how to build a modern credit card strategy that balances profitability and risk, adopts the latest technology and delivers the customization that cardholders demand.
![Ready to Roll with Instant Issuance](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2024%2F02%2Fcpi-group-instant-issuance-report-300x265-1-485x305-1.png&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
Ready to Roll with Instant Issuance?
Here are six reasons why the SaaS model offers benefits over the SFP model to support your institution’s instant issuance needs.
![The Future of Wearable Technology and Payments](/_next/image?url=https%3A%2F%2Fstatic.thefinancialbrand.com%2Fuploads%2F2023%2F06%2Fdavid-birch.jpg&w=1024&q=75&dpl=dpl_6aoXGvD6FBrjSfnFM5dfQpXkjhQ2)
The Future of Wearable Technology and Payments
David Birch, international speaker and author, predicts how wearable technology will be a major differentiator for both payments and digital authentication in the future.