From Data to Deployed: Campaigns in 30 Days or Less
Financial marketers have more data than ever — but struggle moving from insight to execution. This session shows how to launch effective campaigns in 30 days or less.
In this session, you’ll learn how to overcome the gap between “we know this” and “we launched that” — with practical frameworks for prioritizing insights, building campaigns with imperfect data, and measuring results without overcomplicating the process.
Join industry strategists as they walk you through how to prioritize what matters when building a simple campaign from a single insight. You’ll see real-world examples of campaigns that worked despite data limitations, and leave with a simple checklist you can apply immediately to move from idea to live campaign.
This webinar will teach banking executives:
- How to build internal momentum by shipping campaigns faster and proving value quickly
- A 3-question framework to decide if an insight is campaign-worthy — and avoid “analysis paralysis”
- A simple checklist for moving from audience insight to message, channel, and deployment in 30 days
- How to launch campaigns despite imperfect data — with real examples that still delivered results
Meet the Experts:
- Tom Budde, Marketing Consultant at Marquis
- Nazanin Safi, VP of Marketing Strategy at Marquis
- Lynne Hager, Marketing Consultant at Marquis
- Jess Steckel, SVP, Client Strategy at Marquis (Moderator)

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