The Financial Brand

Sobering Stats: Consumers Find Banks Boring, Annoying in Social Channels

By Jeffry Pilcher

Published on March 24th, 2014 in Social Media Strategies

This collection of 12 infographics paints a sobering picture of social media in the banking industry. Generally, consumers just aren’t that interested.

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banks_social_media_ineffective
banks_social_media_up_stakes
banks_social_media_contact_channels


banks_social_media_frequency
banks_social_media_satisfied
banks_social_media_will_follow
banks_social_media_problems


banks_social_media_ever_followed
banks_social_media_talking_about
banks_social_media_indifferent
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