Online Version: https://financialbrand.com/news/social-media-banking/chase-bank-facebook-page-likes-45957
How Did Chase Lose 1 Million Facebook Fans in 90 Days?
Published on December 8th, 2014 in Social Media Strategies
Unfortunately, the article you are looking for is no longer available. Readers can draw their own conclusions about why Chase Bank lost 1 million Facebook fans in 90 days… and who might have wanted this article removed.
These are the facts:
| Quarter | Total Facebook ‘Likes’ on Chase Facebook Page | Net Change in Facebook ‘Likes’ in Previous 90 Days |
|---|---|---|
| Q2 – 2013 | 3.8 million | –49,631 |
| Q3 – 2013 | 3.8 million | –16,750 |
| Q4 – 2013 | 3.8 million | –22,708 |
| Q1 – 2014 | 3.7 million | –15,709 |
| Q2 – 2014 | 3.7 million | –8,420 |
| Q3 – 2014 | 2.7 million | –1,030,776 |
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