Creative Showcase: Cool Website, Dump Your Bank, Power of Un
Sofia Bank – "Experience Reborn" Brand Ads
These ads for a Finnish bank feature über-sophisticated babies with the headline, "Experienced, although newborn." creative metaphor.
However, most people probably prefer their bankers be a wee bit older, wear a few more clothes, and poop their pants a little less often.
Progress Bank – Website
Isn’t this one of the more simple and interesting websites you’ve seen for a financial institution?
Colorado United Credit Union – "Dump Your Bank"
A microsite that explains the difference between banks and credit unions, with a call-to-action to make the switch and "dump your bank."
Standard Bank – Brand Ad
The ad for this South African bank reads, "When you’re young, anything free is good. With a Standard Bank youth account, you get four free ATM withdrawals or debit card swipes, four free cash deposits a month and so much more. Standard Bank. Inspired. Motivated. Involved."
NRMA Insurance – "Un" Website
This website uses Flash-based claymation to present one of the most boring subjects known to man — insurance — in one of the most fun, casual and creative ways you’ll ever see in the financial industry.
Tinker FCU – "Buck the Norm" Mobile ATM
The Tinker FCU mobile ATM is fully wrapped with brand messaging. It can be found on any given weekend at various events around its service area. For the Norman Music Festival, the credit union slapped its ‘Buck The Norm’ promo on top of the wrap.
