35 Innovative and Inspirational Website Designs in Banking

Ten years ago, most websites in the banking industry were pretty ugly. Functional? Yes. Attractive? No. How times have changed since. There are still plenty of really homely websites out there, and some are downright hideous. But the banking industry has come a long way — both in terms of its visual aesthetic and the user experience.

Here’s a collection of websites that caught The Financial Brand’s eye in the last few months. What stands out to us? All the junk and noise that plagued earlier versions of websites is gone. The navigation is simpler, and the amount of information presented on the home page has been significantly pared back. Generally, most of the sites featured here have fewer than 150 words total on the page (including navigation links). They rely heavily on evocative imagery to create a visually striking impression. All are responsive, and a few even incorporate parallax scrolling. Perhaps the biggest trend emerging is that the design style is inspired from — if not entirely driven by — the mobile browsing experience.

You can click on any image to enlarge it. You can also click on the financial institution’s name to visit their website. Load them up and play with them. Have fun!

Chrome FCU

chrome_fcu

Chase Bank Kenya

chase_bank_kenya

Alliant Credit Union

alliant_credit_union

Citizens State Bank

citizens_state_bank

Credit Union Australia

credit_union_australia

America’s Credit Union

americas_credit_union

Leaders Credit Union

leaders_credit_union

Lloyds Bank

lloyds_bank

Heritage Bank

heritage_bank

Bank of Hawaii

bank_of_hawaii_website

Peoples Bank

peoples_bank

Blueshore Financial

blueshore_financial

Fifth Third Bank

fifth_third_bank

AFB Ghana

afb_ghana

Coutts

coutts

Avidia Bank

avidia_bank_website

Elevations Credit Union

elevations_credit_union

Camden National Bank

camden_national_bank

Idaho Central Credit Union

idaho_central_credit_union

Southern States Bank

southern_states_bank

Goldenwest Credit Union

goldenwest_credit_union

Diamond Trust Bank

diamond_trust_bank

BNZ

bnz

Kenya Commercial Bank

kenya_commercial_bank

Salal Credit Union

salal_credit_union

First City Monument Bank

first_city_monument_bank

Member One Credit Union

member_one_credit_union

U Bank

ubank

Meritrust Credit Union

meritrust_credit_union

NZCU Baywide Credit Union

nzcu_baywide_credit_union

Liberty Bay Credit Union

liberty_bay_credit_union

Platinum Bank

platinum_bank

Mashreq

mashreq

Chase

chase

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This article was originally published on May 2, 2016. All content © 2018 by The Financial Brand and may not be reproduced by any means without permission.

Comments

  1. Interesting and valuable.
    But when the private Online Banking sites?

  2. Whoop Whoop! It’s quite thrilling to see two Nigerian banks make this list. Great resource. Great inspiration. Websites are truly becoming a digital branch.

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