The Financial Brand Forum Online Scavenger Hunt

By Jeffry Pilcher

Published on January 13th, 2014 in » Financial Brand Forum

Find the answers to these five questions on The Financial Brand website, and you could win a free ticket to the Forum 2014.

Excitement for the Financial Brand Forum 2014 is building early this year. The Financial Brand and Pannos Winzeler Marketing have partnered to present the Forum 2014 Scavenger Hunt.

Simply answer five trivia questions related to The Financial Brand and some of the speakers you’ll hear from at this year’s Forum. All of the answers to the questions can be found on The Financial Brand website. One winner will win a free pass to The Financial Brand Forum, April 3-4 in Las Vegas, and three runners up will win a $100 American Express Gift Card, compliments of Pannos Winzeler.

The Financial Brand has written a number of times about online scavenger hunts for financial institutions. They are a fun and effective way to build web traffic and create a deeper level of brand engagement, so we decided to run our own webhunt contest for the Forum 2014.

People’s Bank recently found success in promoting its redesigned website with a scavenger hunt. The contest posed questions about the bank’s history, its services and its products, encouraging visitors to learn more about the brand while exploring the new website and becoming familiar with the navigation. The Financial Brand found out Pannos Winzeler built the promotion for People’s Bank when we were writing an article about the project, and we thought they did a fantastic job, which is why we decided to partner with them. Pannos Winzeler Marketing has a number of great ideas that can help financial institutions of any size educate and entertain consumers.

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