The Crawl, Walk, Fly Approach to Banking CX
Leading consumer brands provide a better customer experience by using data and insights to drive relevancy and personalization and integrate the experience with other channels.
Your website is your largest branch and, equipped with the right tools, can be just as powerful. Understand the journey your customers take with you and learn to identify their needs so you can optimize the website experience and related digital channels to drive more engagement and leads.
Spotify, Amazon, Venmo and other leading consumer brands provide a better customer experience by using data and insights to drive relevancy and personalization and integrate the experience with other channels. Learn how financial organizations like yours are starting to do it too. Hear from SilverTech as they show you several examples from banks and credit unions who are delivering the right message, to the right user, at the right time – and how you can too!
In This Webinar, You Will Learn:
- What is driving the urgent need for financial organizations to overhaul the customer experience
- How to connect your marketing strategy with your technical strategy to drive customer experience
- The crawl, walk, fly approach to evolving your digital strategy using data and personalization
- How a small credit union is achieving 363% more leads in the first month after improving online CX
