Accelerate Customer Usage of All Your Digital Banking Capabilities
From survive to thrive; 2020 accelerated the shift to digital banking in order to survive, in 2021 banks and credit unions need to ensure customers stay digital in order to thrive.
From survive to thrive; 2020 accelerated the shift to digital banking in order to survive, in 2021 banks and credit unions need to ensure people stay digital in order to thrive. Join the discussion with Ravi Vakacherla, Chief Transformation Officer at People’s United Bank, and Steve Frook, VP Global Sales at Horizn.
Institutions now have two enduring digital banking challenges. Get the non-digital or new to digital consumers understanding beyond digital banking basics and get the active digital consumer to more broadly leverage all the bank and credit union’s digital capabilities.
What You’ll Learn:
- Build-it and they will come is NOT a successful digital launch strategy. A multi-pronged digital activation launch plan is a must.
- Digital banking is accelerating, learn how to support and educate people (self-serve and assisted-serve) through marketing distribution of digital product knowledge.
- The digital expectation of front line employees has skyrocketed. Learn how the front line is using digital education to reduce customer and member contact center volumes and help to quickly answer all digital banking questions.
