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Innovation Through Dynamic Co-Creation

April Clobes, CEO and president of MSU Federal Credit Union shares how innovation is driven by vision partnership as opposed to the size of the organization in front of a live audience at the Financial Brand Forum in Las Vegas.

Published on June 2024 in Innovation Strategies

FEATURING: April Clobes, CEO and President of MSU Federal Credit Union

We’re excited to welcome April Clobes, CEO and President of MSU Federal Credit Union back to the Banking Transformed podcast, recorded live at the Financial Brand Forum, to discuss the power of innovation through dynamic co-creation.

As credit unions face increasing competition from nimble fintechs and larger traditional players, finding new ways to innovate and stay ahead of the curve is more important than ever. April and her team at MSUFCU have developed a unique approach to this challenge, leveraging in-house tech talent and a Credit Union Service Organization (CUSO) to create "composable solutions" that drive member value and growth.

We explore the strategies behind this approach and learn how other financial institutions can foster grassroots innovation and accelerate the creation of new solutions, even with limited resources.

Prefer to read the conversation? Check out the edited Q&A here.

Microsoft

Podcast Sponsor: Microsoft

Microsoft and its partner ecosystem help banks reduce cost and risk, modernize core systems, and delight customers and employees to achieve differentiation and spur sustainable growth.

More at Microsoft.com/financialservices

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