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Embedded Banking: The Imperative Transformation for Digital Success

IBM’s Shanker Ramamurthy discusses the growing need for banks and credit unions to embrace the potential of embedded finance.

Published on September 2023 in Digital Transformation

FEATURING: Shanker Ramamurthy, Global Managing Partner Banking & Financial Markets, IBM Consulting

The digital revolution is transforming banking as we know it. Consumers today want personalized, seamless financial services integrated into the platforms and apps they use daily. How can traditional banks adapt to this demand for "embedded finance"?

On this episode, we explore the critical steps banks must take to embrace embedded banking and thrive in the platform economy.

Our guest on the Banking Transformed podcast is Shanker Ramamurthy, Global Managing Partner Banking & Financial Markets, IBM Consulting. We discuss the key findings from IBM’s latest research on this banking transformation imperative.

Episode Sponsor: IBM

IBM-logoIBM is a leading provider of enterprise AI, hybrid cloud architecture, security and ESG insights to the global financial services sector. Our deep industry expertise, extensive portfolio of services and solutions, and robust ecosystem of fintech partners, empower collaboration, innovation, and creation. As a trusted partner to banks, insurers, the capital markets and payments providers, we guide financial institutions in all stages of their digital transformation journeys through IBM Consulting and deliver the proven infrastructure, software and services they need through IBM Technology. To learn more about IBM’s insights and solutions for the financial services industry, please visit www.ibm.com/industries/financial-services.

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