Upcoming Webinar
Beyond GEO: The Missing Link in AI Visibility
GEO gets you into the AI answer. Advocacy gets you chosen. Learn how leading financial brands are earning trust at the moment of decision.
Speakers
Jonathan Gagliano
Chief Growth Officer
iQuanti
Wayne Cichanski
Vice President, GEO Innovations
iQuanti
Financial consumers want one thing from AI: an experience built around them. They ask, compare and decide inside AI conversations, piecing together a “brand of one” from every answer, agent and interaction. The brands they trust are the ones that show up with the right help when it matters most.
Getting into the AI answer is only the start. In this session, Jonathan Gagliano and Wayne Cichanski of iQuanti share how leading financial brands are moving beyond visibility. They anticipate when customers are ready to decide, then act as their advocate across search, media, content and experience.
Get the Blueprint for Your 2027 Plan:
- Know your consumer best. AI favors the brand that understands what each segment truly needs.
- Predict the moment of decision. Scattered signals reveal when and how your customers will ask.
- Orchestrate horizontally. One strategy, with every team working in unison around the consumer.
