Ron Shevlin
Articles written by Ron Shevlin
The Branch Puzzle: Why Are There Still Bank Branches?
There’s no puzzle why there are still bank branches today. The only puzzle is why banks are still investing so much money in them.
Can AI, Blockchain And Cryptocurrencies Cure The Content Marketing Malaise?
The most successful content marketers are those that build campaigns around a single piece of content, not those pumping out endless quantity.
How Contact Centers Can Drive Sales at Banks and Credit Unions
Most contact centers in banking don’t realize full potential. Here’s how providers can put contact centers in the top 5% and generate ROI.
What’s Going On in Banking 2018? Warning Signs From the Exec Suite
Research looking at the future-readiness of banking providers reveal what senior leaders are worried about, and what they might not be worried about enough.
Do Consumers Really Want to Bank With Amazon?
Younger consumers are very interested in a checking account from Amazon… and they are willing to pay for it.
Are Millennial Men Better Banking Customers Than Millennial Women?
Millennial men are more likely to provide referrals and grow their banking relationship than Millennial women.
