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Top 100 Most Watched Bank YouTube Channels

Here are the top 100 banks on YouTube ranked by their total number of all-time video views through the second quarter of 2013. If you think your bank or credit union should be listed and it isn’t, click here.

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Rank Bank Area Most Views Views
(Last 90 Days)
Subscribers
1 E*TRADE Bank USA 12,318,934 2,579,211 26,356
2 Credit Suisse CH 9,469,284 276,998 2,149
3 Wells Fargo USA 5,550,920 809,626 2,157
4 Bank of Nova Scotia CAN 5,327,547 1,401,387 620
5 BofA USA 5,138,842 3,944,525 3,270
6 Capital One USA 4,671,644 1,285,105 3,289
7 Citi USA 2,770,748 973,622 2,688
8 PNC USA 2,577,789 1,388,123 357
9 Standard Chartered UK 2,252,112 2,147,195 434
10 NAB AUS 2,043,271 1,800,541 1,361
11 Barclays UK 1,993,759 168,614 733
12 HSBC UK 1,759,131 1,320,175 5,529
13 Commonwealth AUS 1,621,386 92,321 1,439
14 Santander UK 1,429,084 1,358,641 209
15 ING Direct CAN 1,319,512 879,469 981
16 ICICI Bank IN 1,124,893 358,124 772
17 Axis IN 1,090,963 24,029 460
18 Ally Bank USA 1,060,604 26,797 1,185
19 Kotak Mahindra IN 961,940 46,825 237
20 FNB SA 943,544 317,518 941
21 Goldman Sachs USA 937,859 502,490 2,996
22 Virgin Money UK 720,808 23,784 468
23 US Bank USA 641,482 151,033 354
24 Lloyds TSB UK 623,800 41,971 396
25 First Direct UK 560,723 80,192 286
26 TD Canada CAN 552,490 83,594 859
27 Silicon Valley Bank USA 437,152 85,332 1,617
28 Westpac AUS 410,520 57,490 561
29 ASB AUS 389,033 198,698 206
30 Union USA 341,010 141,151 98
31 UBank AUS 314,298 187,145 598
32 HDFC IN 304,242 5,127 710
33 BMO Harris USA 290,224 256,743 109
34 Associated Bank USA 286,601 15,426 84
35 GT Bank NIG 285,514 59,509 513
36 RaboDirect IE 261,888 11,956 120
37 Regions USA 246,527 83,174 169
38 Kiwibank NZ 231,720 52,868 74
39 Bank of the West USA 225,545 78,161 149
40 RBC CAN 222,073 32,897 207
41 Investec SA 205,362 46,357 198
42 Absa SA 186,436 99,909 294
43 Standard Bank SA 176,358 37,270 265
44 ANZ AUS 164,154 13,092 319
45 DBS SG 157,309 33,220 355
46 Allied Irish Bank IE 145,539 79,704 146
47 Bank of the
Philippine Islands
PH 143,958 1,110 16
48 Chase USA 116,052 4,032 303
49 OCBC SG 87,608 6,440 66
50 TD Bank USA 87,183 16,467 235

Social Media Explorer

Rank Bank Area Most Views Views
(Last 90 Days)
Subscribers
51 TSB Bank NZ 84,488 76,317 26
52 Worthington USA 83,233 147 5
53 Nedbank SA 76,709 12,800 121
54 SunTrust USA 76,028 60,501 236
55 CIBC CAN 73,533 19,453 84
56 RBS UK 46,469 5,288 200
57 Bank of Ireland IE 45,860 14,672 141
58 Cambridge Savings USA 45,028 43,946 5
59 FirstBank USA 44,307 4,097 42
60 UMB USA 44,270 15,833 32
61 Bremer Bank USA 39,241 4,036 21
62 Zions Bank USA 37,524 14,888 67
63 Landmark Bank USA 37,384 1,727 60
64 Bank of Montreal CAN 31,830 2,954 193
65 CIT Group USA 30,515 8,230 55
66 Sun National Bank USA 29,788 29,732 1
67 Nevada State Bank USA 28,484 2,050 34
68 Co-Operatiive Bank UK 24,812 231 29
69 Webster USA 24,761 1,888 28
70 1st Mariner Bank USA 24,652 5,711 11
71 Eastern Bank USA 24,630 4,270 29
72 Bank of Ann Arbor USA 24,571 6,891 14
73 River City Bank USA 24,472 904 38
74 Washington Federal USA 22,774 17,343 5
75 State Bank of Wynnewood USA 22,612 2,256 26
76 Rockland Trust USA 21,127 10,140 11
77 First Tennessee USA 20,678 1,820 34
78 Union Bank & Trust USA 20,348 16,567 26
79 Mercantile Bank USA 19,290 3,147 24
80 Capitec SA 17,704 1,582 52
81 Coutts UK 17,046 1,325 113
82 BBVA Compass USA 15,982 11,267 51
83 Bank of Melbourne AUS 14,929 1,616 51
84 United Bank for Africa NIG 14,897 453 89
85 Capitol Federal USA 13,798 860 19
86 Bankwest AUS 12,818 12,818 40
87 Liberty Bank USA 12,018 1,242 6
88 3rd Fed USA 11,260 92 11
89 Paducah Bank USA 11,015 4,991 14
90 Beneficial Bank USA 10,478 2,807 10
91 Susquehanna Bank USA 10,246 1,374 27
92 Huntington USA 9,686 2,061 40
93 Fifth Third USA 9,602 6,586 18
94 First National of Omaha (NE) USA 9,544 1,862 22
95 National Bank of Canada CAN 9,374 1,178 41
96 FirstMerit USA 9,126 1,400 23
97 National Bank of Arizona USA 8,479 1,490 28
98 Citizens Bank USA 8,441 2,503 13
99 Bank of Hawaii USA 7,988 2,138 19
100 Bendigo AUS 7,275 3,780 45

Note: All data covers YouTube activity through April, May and June 2013.

All content © 2017 by The Financial Brand and may not be reproduced by any means without permission.

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Comments

  1. woland_75 says:

    why you don’t consider also asset managers and insurance companies? they are financial institutions too

  2. Woland_75, investment firms and insurances companies are indeed financial institutions, but for now The Financial Brand is exclusively focused on retail banking. Maybe someday we will expand the site’s coverage to include other parts of the financial vertical.

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