You’ve heard the saying, “there’s an app for that.” Nowhere is that more true than in financial services, where consumers are using a multitude of app you don’t know about. It’s easier than ever to open financial services accounts through digital channels, and there are now more financial services providers vying for the attention of […]
Humans are illogical beings that reliably make irrational choices. But consumer behavior can actually be very predictable when you understand how the human brain works. This is why companies around the world — including an increasing number of financial institutions — are now integrating behavioral economics into their marketing models. This fun and engaging presentation […]
Jim takes you on an interactive whirlwind tour of the most exciting innovations, the biggest ideas and the major digital breakthroughs that are transforming the future of banking.
In her business-keynote-meets-one-woman-comedy-show, Randi takes a deep dive into the latest trends that are reshaping marketing, technology and business today. She will show you how to decode the challenges and make the most of this exciting wired world, offering real world advice on how to make martech work for you and your financial institution, using […]