Since The Financial Brand was launched in 2008, over 11 million executives in the banking industry have visited the site, reading articles over 25 million times along the way.
|Unique Visitors||2.09 million||2.2 million||2.4 million|
|Total Pageviews||4.4 million||4.5 million||4.7 million|
Advertise on The Financial Brand and your ad could be seen 400,000+ times by over 200,000 unique financial executives every month. That means someone working in banking could looking at your ad once every 5.8 seconds, 24 hours a day — as many as 15,000 times every day. Annual advertisers often generate over 20,000+ visits to their website in a single year.
The top-performing display ad on the site so far this year has generated 3,253 clicks in just 30 days.
A single advertorial generated over 900+ clicks — around $1.50 per click, which is unheard of.
- 17,000 readers return to the site at least every other day.
- Over 50,000 readers visit The Financial Brand at least once every week.
- There are around 5,000 articles in The Financial Brand’s archive.
- Articles on the site are read an average of 2,946 times each.
- There are over 46,000 active subscribers to The Financial Brand’s weekly eDigest newsletters.