Digital Approaches to Financial Education in the COVID-19 Era

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How has the pandemic impacted bank and credit union marketing strategies?

Find out how the COVID-19 pandemic and other megatrends have impacted bank marketing strategies in the current term and as banking leaders look to the future. From the importance of digital engagement to the impact of financial education, uncover how banking providers are thinking about shifting their marketing tactics for success.

What You’ll Learn:

  • The impact of COVID-19 on marketing strategies in the banking space
  • How marketing investments are shifting and where budgets are being reallocated
  • Why digital financial education tools are skyrocketing
  • Insights from a survey of 200 financial institution marketing executives

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