Google Data Reveals Banking Trends

The Financial Brand's annual study of Google search trends paints a fascinating visual picture of the financial sector in 19. Read More

Consumer Trust in Global Financial Institutions: Better, But Still Bad

Trust in global financial institutions remains negative overall, but consumer sentiment held steady for the last quarter. At least things aren't getting any. Read More

Cash, Check or Text: How Americans Pay Each Other

A national survey from Fiserv sheds light on consumers' personal payment. Read More

The State of Checking Account Consumers in 2013

A study packed with facts and figures — from consumer switching hot-buttons and frustrating fees to channel preferences and usage. Read More

Most Bank Customers Think They Pay Little or No Fees

In an ABA survey of US consumers, 65% say they pay less than what it costs for gallon of gas. 55% say they pay nothing at. Read More

Consumers Icy Feelings Toward Bankers Finally Starting to Thaw

A survey of 25 different industries shows consumers' attitudes about banking have improved, but banks aren't done repairing their image quite. Read More

Consumers Slow to Forgive Financial Industry’s Sins

Banks plagued by scandals have helped turn the financial sector into the least trusted industry for the third straight. Read More

Angry Big Bank Customers Could Put $230 Billion In Play

The ten largest retail bank brands in the U.S. stand to lose a combined $92 billion in deposits next year. Smells like opportunity for everyone. Read More

The Culture of Borrowing and Debt: An Ethnographic Approach

What are people’s philosophy and attitudes toward loans and debt? And how can financial marketers respond to their basic emotional needs in the lending. Read More

The Crusade to Keep Banking Personal in a Virtual World

Consumers are willing to provide more personal info and migrate to virtual banking channels, with one big caveat: It has to make their lives. Read More

Majority Of Bank Customers At Risk Of Switching

Within the next six months, 1 in 10 retail banking customers say they will likely leave their bank, and four others say they aren't sure if they'lll stay or. Read More

Huge Potential For Hispanic Home Loans… If Lenders Can Get It Right

One in three Hispanics plan to buy a home, but 43% say they had an "extremely" or "very stressful" experience when buying their last home.. Read More

Consumer Satisfaction With Banks Improves Significantly For First Time In Years

J.D. Power’s annual consumer satisfaction study shows regional and midsize banks still outperform their bigger brethren, but the gap is. Read More

The Mobile Moment: What It Takes To Win The Digital Wallet Race

Mobile wallets will revolutionize payments. But what do consumers know, what are they afraid of, and who are they counting on to provide what they. Read More

Majority Of Americans Still Hold A Grudge Against Banks

A series of surveys reveals that US consumers continue to harbor a huge chip on their shoulders against banks whom they hold responsible for the Great. Read More

Should Financial Marketers Measure Net Promoter Scores?

Many marketers like the simplicity of net promoter scores. But do these numbers correlate with business performance? Or are there other metrics you should be measuring. Read More

Banks Edge Out Credit Unions In War For Deposits

Big banks are growing deposits faster than credit unions, but not by much. A free, 40-page PDF report looks at deposit, demographic, and economic trends across the. Read More

2013 State of Bank & Credit Union Marketing

This annual comprehensive scan of the marketing landscape in retail banking reveals financial marketers’ strategies, priorities and challenges in. Read More

The Tightrope Between Checking Fees And Consumer Defections

Retail financial institutions face a nasty decision: How to raise fee income without pissing off customers. This study by Deloitte looks at what kinds of fees consumers will swallow... and which ones they. Read More

Nearly Half Of America Is On The Brink Of Financial Disaster

This in-depth look at the financial state of US consumers paints a dire picture. Roughly 1 in 2 wouldn't survive three months if a crisis. Read More