Search Results: customer advocacy

Sharply different approaches distinguish fintechs from established institutions. Yet key principles of startups can be applied by anyone.

People could soon request all of their financial data and demand their banking provider share it with a third party, thanks to Biden's plan.

It's taken over ten years, but the CFPB may help consumers gain the right to access — and share — all their own financial data.

By focusing on four primary channels, financial marketers can create better customer experiences and increase profitability.

Debate has begun over the need for tighter rules to protect urban and rural communities. Here's what it could mean for the industry.

Research shows fintechs and neobanks benefiting more than traditional institutions from the shift to digital channels triggered by Covid-19.

Financial institutions will find growth through digital channels by emphasizing human connections and providing expertise remotely.

New partnerships, fintech plays, incentives, and an astounding return to direct mail all mark the turmoil in the credit card business.

Making tomorrow's superior banking tech like chatbots and voice assistants function properly hinges on better use of customer information.

Google sets the rules of search. Doing best at each stage of the sales funnel demands understanding how the search giant will make you look.

Because of the pressures of the Covid era, banks have a unique opportunity to scale empathy and trust to deepen relationships.

Consumers need help regaining their footing post-COVID. Using digital tools, financial institutions can both assist and increase engagement.

Most banks are ill equipped to provide personalized solutions to consumers faced with a financial emergency caused by Coronavirus.

Free-market approaches to 'open banking' in the U.S. dissatisfy everyone and lead to piecemeal solutions. APIs and some cooperation may help.

Targeted personal credit offers plus approaches tapping the best in digital lending technology will keep banks and credit unions in the game.

Retail head says security, not competition with Zelle, is what the issue is about. API agreements will reduce risk and avoid more 'battles.'

Bank marketers explain how they will be allocating their marketing budgets on media, martech, new tools, staffing, digital, and more.

The best distribution models in banking will leverage data, advanced analytics and AI to create seamless and personalized multichannel experiences.

Consumers often Google for reviews of everyday products, but they don't ever check out financial institutions. Ally wants to change that.

Financial institution marketing focuses on products and services, but new data show integrity and authenticity are stronger consumer drivers.

Necessary transformation for bank and credit union branches demands investment in current technologies to help them fulfill their promise.

Trained employees' social media outreach to consumer and business followers helps community bank strut its stuff.