The top 100 banks on Facebook ranked by new Likes added during the third quarter of 2014.
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Related Power 100 Rankings for This Quarter:
- Power 100 Social Media Rankings for Banks
- Top 100 Most Liked Banks
- Top 100 Credit Unions Adding The Most New Likes
- Top 100 Banks On Twitter With The Most Followers
- Top 100 Most Active Banks On Twitter
- Top 100 Most Watched Bank YouTube Channels
The Top 100 Banks With the Most New Facebook Likes in Q3 2014
# | Bank | Area | New Likes in Q3 |
Total Likes |
Talking About |
Engagement Rate |
---|---|---|---|---|---|---|
1 | OCBC | SG | +421,585 | 547,200 | 3,300 | 0.60% |
2 | Axis | IN | +309,903 | 2,800,000 | 54,700 | 1.95% |
3 | Capital One | USA | +246,378 | 3,200,000 | 40,000 | 1.25% |
4 | GT Bank | NIG | +233,795 | 2,300,000 | 8,500 | 0.37% |
5 | BofA | USA | +190,493 | 2,000,000 | 28,200 | 1.41% |
6 | OCBC | MAS | +139,300 | 547,100 | 3,300 | 0.60% |
7 | ING Vysya | IN | +120,735 | 243,900 | 13,800 | 5.66% |
8 | Scotiabank | CAN | +119,670 | 597,200 | 14,200 | 2.38% |
9 | United Bank for Africa |
NIG | +104,932 | 823,800 | 2,500 | 0.30% |
10 | ICICI Bank | IN | +98,005 | 3,100,000 | 120,700 | 3.89% |
11 | Equity | KEN | +89,300 | 327,900 | 9,400 | 2.87% |
12 | Access Bank | NIG | +81,330 | 186,200 | 22,300 | 11.98% |
13 | FirstBank | NIG | +78,847 | 402,500 | 10,200 | 2.53% |
14 | Citi | USA | +72,150 | 1,100,000 | 7,900 | 0.72% |
15 | HDFC | IN | +71,774 | 2,300,000 | 7,200 | 0.31% |
16 | BPI | PHP | +69,681 | 560,600 | 13,100 | 2.34% |
17 | State Bank of India | IN | +68,982 | 373,200 | 11,700 | 3.14% |
18 | CIBC | CAN | +55,361 | 277,800 | 1,600 | 0.58% |
19 | Wells Fargo | USA | +54,933 | 733,800 | 25,800 | 3.52% |
20 | Allied Irish Bank | IE | +45,450 | 51,600 | 362 | 0.70% |
21 | USAA | USA | +45,262 | 713,400 | 12,900 | 1.81% |
22 | Natwest | UK | +42,925 | 226,700 | 846 | 0.37% |
23 | Commonwealth | AUS | +40,508 | 598,200 | 8,000 | 1.34% |
24 | Fifth Third | USA | +38,749 | 137,500 | 822 | 0.60% |
25 | Sterling | NIG | +38,000 | 341,200 | 6,600 | 1.93% |
26 | KCB | KEN | +35,300 | 125,000 | 5,000 | 4.00% |
27 | Regions | USA | +35,059 | 102,000 | 12,200 | 11.96% |
28 | Stanbic | NIG | +30,100 | 166,200 | 6,100 | 3.67% |
29 | DBS | SG | +28,734 | 240,600 | 9,100 | 3.78% |
30 | RBC | CAN | +27,527 | 252,400 | 7,300 | 2.89% |
31 | FNB | SA | +26,603 | 662,000 | 3,200 | 0.48% |
32 | TD Bank | USA | +26,423 | 529,100 | 10,800 | 2.04% |
33 | Huntington | USA | +24,914 | 63,000 | 1,500 | 2.38% |
34 | ANZ | AUS | +23,884 | 145,400 | 7,900 | 5.43% |
35 | Emirates NBD | UAE | +23,654 | 228,500 | 2,900 | 1.27% |
36 | Westpac | AUS | +21,148 | 140,800 | 3,400 | 2.41% |
37 | IDBI | IN | +18,196 | 827,800 | 2,300 | 0.28% |
38 | Mashreq | UAE | +16,200 | 170,900 | 4,000 | 2.34% |
39 | Barclays | UK | +15,964 | 538,000 | 1,500 | 0.28% |
40 | Simple | USA | +15,401 | 72,800 | 154 | 0.21% |
41 | RBS Citizens | USA | +14,318 | 64,500 | 532 | 0.82% |
42 | Absa | SA | +13,809 | 174,600 | 4,600 | 2.63% |
43 | AFB | GHA | +12,501 | 58,500 | 1,100 | 1.88% |
44 | Standard Chartered | UK | +11,680 | 231,600 | 1,000 | 0.43% |
45 | PNC | USA | +11,608 | 174,100 | 23,000 | 13.21% |
46 | Nedbank | SA | +11,156 | 97,800 | 1,700 | 1.74% |
47 | RBS | UK | +9,365 | 60,400 | 670 | 1.11% |
48 | Capitec | SA | +9,123 | 122,700 | 1,000 | 0.81% |
49 | HSBC | UK | +8,708 | 164,200 | 1,100 | 0.67% |
50 | US Bank | USA | +8,443 | 175,700 | 1,100 | 0.63% |

# | Name | Area | New Likes in Q3 |
Total Likes |
Talking About |
Engagement Rate |
---|---|---|---|---|---|---|
51 | TSB Bank | NZ | +8,404 | 27,600 | 426 | 1.54% |
52 | Capital One 360 | USA | +7,394 | 76,900 | 419 | 0.54% |
53 | Union | USA | +7,098 | 44,100 | 2,700 | 6.12% |
54 | BMO Harris | USA | +7,043 | 53,800 | 4,100 | 7.62% |
55 | Frost | USA | +6,600 | 38,800 | 705 | 1.82% |
56 | Lloyds | UK | +6,358 | 58,700 | 3,100 | 5.28% |
57 | RAKBANK | UAE | +6,167 | 129,000 | 921 | 0.71% |
58 | Bankwest | AUS | +6,114 | 47,100 | 1,400 | 2.97% |
59 | Tangerine | CAN | +5,988 | 39,800 | 1,300 | 3.27% |
60 | Kotak Mahindra | IN | +5,590 | 225,700 | 477 | 0.21% |
61 | Ally Bank | USA | +5,484 | 151,500 | 1,500 | 0.99% |
62 | SunTrust | USA | +5,172 | 41,300 | 1,100 | 2.66% |
63 | Santander (UK) | UK | +4,970 | 130,500 | 1,500 | 1.15% |
64 | First Security (AR) | USA | +4,833 | 22,200 | 1,500 | 6.76% |
65 | UBS | UK | +4,655 | 29,300 | 224 | 0.76% |
66 | Kiwibank | NZ | +4,436 | 25,200 | 1,200 | 4.76% |
67 | NAB | AUS | +4,136 | 129,400 | 500 | 0.39% |
68 | Bank of Montreal | CAN | +3,833 | 65,700 | 227 | 0.35% |
69 | Bank of Queensland | AUS | +3,661 | 20,000 | 541 | 2.71% |
70 | FirstBank | USA | +3,489 | 32,000 | 966 | 3.02% |
71 | Associated Bank | USA | +3,367 | 9,200 | 8,700 | 94.57% |
72 | Bank of Ireland | IE | +3,305 | 11,000 | 647 | 5.88% |
73 | BB&T | USA | +3,133 | 42,000 | 220 | 0.52% |
74 | Standard Bank | SA | +2,963 | 43,700 | 363 | 0.83% |
75 | SkyBank | NIG | +2,927 | 189,100 | 1,100 | 0.58% |
76 | Bank of Oklahoma | USA | +2,771 | 5,500 | 243 | 4.42% |
77 | BOK | USA | +2,771 | 5,500 | 243 | 4.42% |
78 | Credit Suisse | CH | +2,721 | 71,200 | 535 | 0.75% |
79 | First National of Omaha |
USA | +2,483 | 8,700 | 2,200 | 25.29% |
80 | NetSpend | USA | +2,409 | 41,500 | 537 | 1.29% |
81 | BNZ | NZ | +2,384 | 28,500 | 4,000 | 14.04% |
82 | Umpqua | USA | +2,337 | 40,200 | 568 | 1.41% |
83 | First Financial | USA | +2,337 | 30,100 | 69 | 0.23% |
84 | BancorpSouth | USA | +2,217 | 10,400 | 115 | 1.11% |
85 | Westpac (NZ) | NZ | +2,080 | 30,400 | 1,600 | 5.26% |
86 | ASB | NZ | +1,980 | 128,000 | 372 | 0.29% |
87 | HomeStreet | USA | +1,849 | 3,100 | 168 | 5.42% |
88 | Susquehanna Bank | USA | +1,761 | 17,500 | 37 | 0.21% |
89 | Zions Bank | USA | +1,724 | 23,500 | 35 | 0.15% |
90 | National Bank of Canada |
CAN | +1,640 | 31,000 | 1,600 | 5.16% |
91 | Mercantile Bank | USA | +1,618 | 5,600 | 74 | 1.32% |
92 | CharterBank | USA | +1,600 | 7,500 | 123 | 1.64% |
93 | Bank of Hawaii | USA | +1,551 | 22,800 | 318 | 1.39% |
94 | E*TRADE Bank | USA | +1,347 | 79,000 | 156 | 0.20% |
95 | Co-Operative Bank | UK | +1,320 | 38,500 | 777 | 2.02% |
96 | Bank of Missouri | USA | +1,267 | 12,500 | 258 | 2.06% |
97 | Bank of Melbourne | AUS | +1,252 | 32,900 | 833 | 2.53% |
98 | Bank of the West | USA | +1,239 | 37,900 | 604 | 1.59% |
99 | PC Financial | CAN | +1,140 | 54,500 | 737 | 1.35% |
Note: All data covers social media activity through July, August and September 2014. Data is collected at the end of the quarter. Facebook engagement rates are calculated by dividing the number of users talking about a brand by the number of fans that brand has.