Top 100 Banks Adding The Most New Likes for the First Quarter of 2014

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The top 100 banks on Facebook ranked by the most new ‘Likes’ added in the first quarter of 2014. If you think your bank or credit union should be listed here and it isn’t, please click here.

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The Top 100 Banks on Facebook Adding The Most New ‘Likes’

#	Bank	Area	New Likes in Q1 2014	Total Facebook Likes	Talking About	Engagement Rate
1	Axis	IN	+309,468	2,235,869	48,073	2.15%
2	ICICI Bank	IN	+300,276	2,908,320	64,588	2.22%
3	HDFC	IN	+295,234	2,215,738	7,498	0.34%
4	GT Bank	NIG	+225,640	1,753,417	6,863	0.39%
5	BofA	USA	+181,443	1,662,844	11,672	0.70%
6	United Bank for Africa	NIG	+150,116	477,833	19,710	4.12%
7	TD Bank	USA	+66,349	496,773	4,393	0.88%
8	Standard Chartered	UK	+64,388	209,629	2,016	0.96%
9	FNB	SA	+61,893	507,956	12,029	2.37%
10	Citi	USA	+61,518	989,422	5,389	0.54%
11	Kotak Mahindra	IN	+51,338	201,544	934	0.46%
12	DBS	SG	+50,265	189,209	4,120	2.18%
13	Scotiabank	CAN	+47,367	365,590	5,518	1.51%
14	SkyBank	NIG	+43,241	165,545	8,792	5.31%
15	RBC	CAN	+37,216	208,887	1,979	0.95%
16	Bank of the Philippine Islands	PHP	+30,473	445,844	11,479	2.57%
17	Barclays	UK	+30,205	509,873	10,636	2.09%
18	USAA	USA	+30,197	642,064	6,706	1.04%
19	Wells Fargo	USA	+29,550	634,345	8,424	1.33%
20	CIBC	CAN	+28,339	190,777	7,205	3.78%
21	FirstBank	NIG	+25,053	307,498	11,279	3.67%
22	OCBC	SG	+21,664	114,846	1,821	1.59%
23	ANZ	AUS	+20,821	89,466	2,064	2.31%
24	GoBank	USA	+17,789	37,651	91	0.24%
25	Fifth Third	USA	+17,417	59,455	6,104	10.27%
26	ASB	NZ	+16,885	124,342	13,615	10.95%
27	Emirates NBD	UAE	+16,682	186,314	4,665	2.50%
28	Commonwealth	AUS	+16,284	540,144	3,844	0.71%
29	Access Bank	NIG	+15,237	103,700	188	0.18%
30	Simple	USA	+15,156	46,864	710	1.52%
31	Wema	NIG	+13,956	55,448	1,180	2.13%
32	Nedbank	SA	+13,338	76,305	1,081	1.42%
33	Ally Bank	USA	+13,214	136,339	8,907	6.53%
34	Capital One	USA	+12,615	2,929,888	10,425	0.36%
35	US Bank	USA	+12,314	162,093	698	0.43%
36	BB&T	USA	+9,942	30,484	689	2.26%
37	SunTrust	USA	+9,545	33,935	738	2.17%
38	Capitec	SA	+9,399	106,214	2,211	2.08%
39	Santander (US)	USA	+8,598	32,913	619	1.88%
40	Natwest	UK	+8,481	152,075	1,053	0.69%
41	ING Vysya	IN	+8,379	106,889	255	0.24%
42	BMO Harris	USA	+8,189	45,656	441	0.97%
43	RAKBANK	UAE	+7,360	115,319	8,128	7.05%
44	Bankwest	AUS	+7,359	33,939	1,449	4.27%
45	IDBI	IN	+6,120	801,367	4,376	0.55%
46	UBank	AUS	+5,824	30,412	100	0.33%
47	Bank of Queensland	AUS	+5,334	11,396	711	6.24%
48	ING Groep	NL	+5,318	17,949	82	0.46%
49	Umpqua	USA	+5,212	32,726	425	1.30%
50	M&T Bank	USA	+5,140	55,314	2,386	4.31%

#	Bank	Area	New Likes in Q1 2014	Total Facebook Likes	Talking About	Engagement Rate
51	Moven	USA	+4,945	6,436	31	0.48%
52	Co-Operative Bank	UK	+4,245	36,481	270	0.74%
53	Westpac	AUS	+4,199	115,644	2,339	2.02%
54	Lloyds	UK	+4,122	48,230	618	1.28%
55	MB Financial	USA	+3,711	12,631	284	2.25%
56	Absa	SA	+3,673	154,498	834	0.54%
57	RBS Citizens	USA	+3,407	42,831	504	1.18%
58	First Financial (IN)	USA	+3,264	24,346	468	1.92%
59	NetSpend	USA	+3,205	37,332	356	0.95%
60	Credit Suisse	CH	+2,979	66,005	338	0.51%
61	PNC	USA	+2,740	160,510	499	0.31%
62	UBS	UK	+2,730	21,332	891	4.18%
63	Regions	USA	+2,683	60,485	1,844	3.05%
64	First Security (AR)	USA	+2,633	15,270	678	4.44%
65	PC Financial	CAN	+2,553	38,155	144	0.38%
66	First National of Omaha (NE)	USA	+2,463	5,519	603	10.93%
67	RBS	UK	+2,366	31,547	228	0.72%
68	BNZ	NZ	+2,348	23,989	113	0.47%
69	FirstBank	USA	+2,346	28,031	214	0.76%
70	Standard Bank	SA	+2,273	37,843	555	1.47%
71	Bank of Montreal	CAN	+2,075	58,254	365	0.63%
72	NAB	AUS	+1,951	123,218	419	0.34%
73	E*TRADE Bank	USA	+1,935	75,356	306	0.41%
74	TSB Bank	NZ	+1,835	15,458	137	0.89%
75	Kiwibank	NZ	+1,653	19,170	114	0.59%
76	Bank of Missouri	USA	+1,465	9,893	234	2.37%
77	BancorpSouth	USA	+1,458	5,315	205	3.86%
78	Bank of the West	USA	+1,427	34,608	675	1.95%
79	Bank of Hawaii	USA	+1,424	19,747	170	0.86%
80	Landmark Bank	USA	+1,401	5,084	357	7.02%
81	AFB	Ghana	+1,330	36,682	260	0.71%
82	Webster	USA	+1,322	4,723	55	1.16%
83	National Bank of Canada	CAN	+1,300	26,911	364	1.35%
84	Washington Federal	USA	+1,078	6,619	47	0.71%
85	Zions Bank	USA	+1,024	19,884	73	0.37%
86	Bendigo	AUS	+1,000	10,182	442	4.34%
87	BBVA Compass	USA	+988	87,910	195	0.22%
88	Arvest Bank	USA	+960	19,538	70	0.36%
89	First National (WI)	USA	+906	12,037	97	0.81%
90	Susquehanna Bank	USA	+901	15,611	105	0.67%
91	Bank of Ireland	IE	+897	5,507	173	3.14%
92	Citizens Bank	USA	+895	2,520	202	8.02%
93	Union	USA	+890	31,622	672	2.13%
94	Capital One 360	USA	+879	68,951	376	0.55%
95	Keystone	NIG	+879	7,482	228	3.05%
96	Alpine Bank	USA	+824	3,197	20	0.63%
97	Heritage	AUS	+804	13,265	91	0.69%
98	Huntington	USA	+796	37,439	620	1.66%
99	TCF	USA	+794	13,453	69	0.51%
100	Chemical Bank	USA	+750	6,244	88	1.41%

Note: All data covers social media activity through January, February and March 2014. Data is collected on the final day of the quarter. Facebook engagement rates are calculated by dividing the number of users talking about a brand by the number of fans that brand has.