Banks first need to take advantage of the #data they have before focusing on #bigdata #ABAMKTG
— Matt Wilcox (@mattwilcoxpro) September 24, 2013
Things exhibitors told me at #ABAMktg conf 3: 60%-70% of customers will opt in to receiving email fm their bank.. if you ask.
— Jeff Marsico (@JeffMarsico) September 24, 2013
"16% of CMO's believe they need to build their aptitude in social media to be successful." #ABAMKTG
Source: IBM CMO Study 9/2013— MattAndresen (@MattAndresen) September 24, 2013
Only 16% of CMOs think they need to brush up on their social media skills? And what about the other 84%?
Neil Hiltz of Facebook: Be a people-first business with a digital and mobile-first marketing strategy. #ABAMKTG
— Capital Performance Group (@CPG_DC) September 23, 2013
8% of USAA product sales come from mobile. Wow! Perhaps because users are looking at their smart phones 150 times per day. #ABAMKTG
— Amber Farley (@amberfarley) September 24, 2013
"We have the most powerful 1:1 marketing tool that's ever been invented and it's in the palm of our hand." @neffhudson #ABAMKTG #abamktg
— Jim Marous 💯 (@JimMarous) September 24, 2013
Tired of hearing about "mobile"? Usage is soaring and you are going to hear more. @neffhudson #ABAMKTG
— Kiosk & Display (@KioskandDisplay) September 24, 2013
When asked how many people in room of bankers were familiar with #Vine less than 20% raised hands | Good or bad? #abamktg
— Jim Marous 💯 (@JimMarous) September 23, 2013
Tis better to have known and not cared about Vine.com than to never have known about Vine at all.
@abamarketing Industry projections 2014: mobile banking = 12.5%; branch = 15%; contact center = 10%; ATM = 15%; online = 48% #abamktg
— C Thomas (Tom) Smith (@ctsmithiii) September 24, 2013
So since Facebook guy says FB ads reach 89% correct target, been watching my ads. Today: Burberry Brit Rythm perfume. What? #ABAMktg
— Jeff Marsico (@JeffMarsico) September 24, 2013
Maybe Facebook knows that Jeff’s wife @shannonmarsico has been looking at Burberry Brit Rythm perfume… or is likely to be interested in the product?
"Today's innovations become tomorrow's table stakes" #ABAMKTG
— Eunice Sol (@Eunice_Sol1) September 24, 2013
The ROI of social media is that your business will be around in 5 years. #ABAMKTG
— MattAndresen (@MattAndresen) September 23, 2013
Didn't make it to #ABAMKTG? Me either. Scheduling conflicts. So let's book our trip now to Orlando, FL for next year's conference 9/7-9/2014
— Jim Perry (@mi_jim) September 25, 2013